The program

The Master in Business Analytics and Big Data is an innovative degree offered to train the new generation of data professionals. Discover the most important components of it!

Student Profiles

BUSINESS
You studied and/or are working in business. You want to become an expert in measuring results and using data analytics to drive business.

QUANTITATIVE
You studied and/or are doing quantitative work in engineering, statistics or social research.
You want to learn how to measure performance in an organization and become an expert in using analytics to improve performance.

TECHNOLOGY
You studied and/or are working in technology. You want a front office job where technology and data are used to drive core business decisions.

THE FOUR PROGRAM AREAS

Are you an IE MBD profile? Great! Now discover the structrue of the program. Master the four areas required for professional success within the field of Business Analytics and Big Dataa.

Business Transformation

 business-transformation module logo

Understand how companies are adopting advanced technologies to generate new and actionable insights from data to improve performance across all core functions.

Please contact our advisors to get more information regarding the description of each subject.

  • Introduction to Big Data and Analytics
  • Marketing Intelligence
  • Risk & Fraud Analytics
  • Transforming Financial Services Using Analytics
  • Transforming Retail & Consumer Goods Using Analytics
  • Digital Analytics
  • Smart Cities and Governments
  • The Digital Revolution
  • Big Data & Health
  • Transforming Telco & Utilities Using Analytics

Data Science

data-science module logo

Get practical knowledge in a wide range of quantitatvie methods, statistical models, and computing techniques. Learn how to extract knowledge from data and drive key decisions.

Please contact our advisors to get more information regarding the description of each subject.

  • Natural Language Processing & Text Mining
  • The Knowledge Discovery Process
  • Building the Data Science Toolkit
  • Forecasting Time Series
  • Data Visualization
  • Analyzing Social Networks
  • Machine Learning I
  • Machine Learning II
  • Machine Learning III
  • Statistical Programming in Python
  • Recommendation in Engines
  • Statistical Tools SPSS/SAS
  • Statistical Programming in R
  • Mathematics and Statistics for Data Analysis

Big Data Technologies

big-data-technologies module logo

Develop in-depth knowledge of the emerging collection of tools and technologies used in Big Data in order to have the ability to deal with large-scale structured and unstructured collections of data, moving them into a Hadoop cluster from different sources and making up MapReduce applications*

Please contact our advisors to get more information regarding the description of each subject.

*The program covers all of the Hadoop architecture including Hadoop HDFS, Hadoop MapReduce, Hive, HCatalog, HBase, ZooKeeper, Oozie, Pig, Sqoop, and many other related Big Data tools like SPSS, Spark, NLTK and Storm. It also provides the training in SQL, Python and R needed to perform Big Data analytics. Individuals with backgrounds in business, economics, mathematics and statistics, engineering and applied sciences, and technology are encouraged to apply.

  • Database Modelling for Analytics*
  • Mastering the Hadoop Ecosystem*
  • Programming SQL for Analytics
  • NoSQL Databases
  • Business Intelligence & Datawarehousing
  • SparkStream Processing & Real-Time Analytics

Professional Skills

professional-skills module logo

Develop the behavioral skills required to work effectively on your own, in teams, and within the political and social landscape of an organization.

Please contact our advisors to get more information regarding the description of each subject.

  • Working Effectively in Teams
  • Giving Winning Presentations
  • Ethics & Legal
  • Running Innovation & Creation Processes
  • Influence & Persuasion

THE MBD PROGRAM

IE’s MBD program is designed to provide you a meaningful learning experience combining the subjects from the four areas divided into TERM I, TERM II, and TERM III. All terms combined eventually lead to an accelerated professional development.

The Master in Business Analytics and Big Data Full-Time program is designed to provide you a meaningful learning experience combining the subjects from the four areas divided into three terms.

full-time

 

 

  • Intake: October
  • Duration: 10 months
  • Location: Madrid
  • Format: Full-time
  • Language: English
  • Schedule: Daily classes from Monday to Friday

THE CHALLENGES

You will engage in three intensive team challenges that will give you practical, hands-on experience working directly with industry experts. In each challenge, your team will present its results to a panel of experts.

IBM_logo

Your team will be given a real world business situation by IBM, and work to develop a data-driven tool or technology for improving business performance.

telefonica_logohotelbeds

Three clients will bring different business issues from three industries: telecommunications, banking, and tourism. Your team will be provided with data sets from two industries, and you will use analytical techniques to find actionable insights in the data.

Your team integrates the knowledge and skills from the three program modules. You will develop and propose a Big Data application idea and transform it into a possible start-up business.

THE FACULTY

Your best guide throughout the IE MBD experience will be the faculty. They do not only have outstanding academic backgrounds but also successful careers in their field of expertise.

Lee Newman
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Lee Newman

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Dean, Professor, Entrepreneur, Speaker, Author – Behavioral Science + Leadership
- Experience:
McKinsey & Company, Engagement Manager
- Education: Ph.D. Cognitive Psychology and Computer Science (University of Michigan)
Juan José Casado
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Juan José Casado

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Academic Director MBD and Big Data Analytics & Digital Solutions at AbbVie- Experience: IBM Associate Partner Global Services, Everis Head of Analytics – Director
- Education: MBA IE, PhD in Marketing Analytics Universidad Complutense de Madrid
Luis Reina
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Luis Reina

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Architect / Big Data Specialist at IBM
- Experience:
Data IT Specialist and professor
- Education: Computer Science Engineer at Universidad Politécnica de Madrid
Aurelie Pols
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Aurelie Pols

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Co-founder & Chief Visionary Officer – Mind Your Privacy, Co-founder & Chief Visionary Officer – Mind Your Analytics, Co-founder & Chief Visionary Officer – Mind Your Social Media
- Experience:
Digital Analytics Association, Web Analytics Demystified, Digitas LBi, Deutsche Bank, PlanetMedica and Swiss Life.
- Education: Master in e-Business at Solvay Brussels School of Economics and Management and Master in Economics at ULB, Free University of Brussels
Beatriz Sanz
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Beatriz Sanz

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EMEIA Analytics Partner Leader, EY
- Experience:
Santander as Head of Customer Intelligence, BBVA as Head of Disruptive Innovation, and EY as a Global Head of Customer Service Line
- Education: Master in Mathematics and Statistics Universidad Complutense de Madrid
Elisa Martin Garijo
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Elisa Martin Garijo

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Director of Technology and Innovation at IBM
- Experience:
Chief Technology at IBM
- Education: BSc in Mathematics Universidad Complutense de Madrid. Certified Architect.
José Luis Florez Fernández
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José Luis Florez Fernández

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Advanced Analytics Global Advisor for Accenture and CEO and Founder of Neo Metrics
- Experience:
Advanced Analytics Global Advisor at Accenture, CEO and Founder Neo Metrics, CRM & Data Mining Director at SAS Spain
- Education: PhD. Economics and Applied Mathematics by Universidad Europea de Madrid
Jorge Caballero Rodríguez
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Jorge Caballero Rodríguez

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Operation Partner Cognodata
- Experience:
Master degree teacher in Banking Data Science at ITAM, Operating Director at Cognodata, Business Intelligence Consultant at Soluziona, Data Mining Analyst at BAYES FORECAST
- Education: Master Management Development Program ESADE Business School
Ivan Rejon Pego
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Ivan Rejon Pego

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Partner Strategy and Management consulting practice for the Telecom sector, Everis
- Experience:
Director Advanced Services at Landata, Senior Manager at Arthur Andersen Corporate Finance, Associate Strategy Consulting at Oliver Wyman
- Education: Certificate in Advanced Corporate Finance at INSEAD, Master of Science in Management Science at Stanford University, Master in Signal Processing at Ecole Nationale Supérieure des Télécommunications
Manoel Alonso Gadi
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Manoel Alonso Gadi

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Head of R&D for Risk Analytics Area at Santander Bank
- Experience:
R&D Risk Analytics Area Manager at Santander Bank United Kingdom, Credit Risk Modelling Manager at Santander Bank Brazil, Credit Risk Supervisor, ibi bank (C&A group) (Sao Paulo, Credit Card Risk analyst, Citibank Brazil
- Education: Executive MBA Business Administration and Management at IE Business School
Pau Agullo Rosello
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Pau Agullo Rosello

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Managing Director at Kernel Analytics
- Experience:
Consultant at Diamondcluster International, Commercial Director at Tziranda, Business Development Director at AIS Aplicaciones de Inteligencia Artificial, Consulting Director at Neo Metrics, Senior Manager Accenture
- Education: Degree in Economics at Universitat Pompeu Fabra
Piotr Krewski
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Piotr Krewski

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Co-founder Getindata
- Experience:
Data Engineer at Spotify, Software Engineer at Dong Energy, R&D Engineer at Netezza/IBM
- Education: Master in Computer Science at Warsaw University
Luis Martínez Fuentes
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Luis Martínez Fuentes

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Executive IT/Architect in IBM Global Business Services
- Experience:
Business Analytics and Optimization technical leader in Architecture Technology Center of Excellence and in IBM Global Business Services, IT/Architect for the Spanish Tax Agency, the Technical Expert Council
- Education: IT Data Integration Specialist
José Curto Díaz
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José Curto Díaz

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CEO Delfos Research and Adjunct professor, Information Systems Department, IE Business School
- Experience:
CEO Delfos Research, Co-founder and Data Strategist at Questionity, Senior Research Analyst at IDC Research, Business Intelligence Manager at ICNET Consulting, Solutions Manager at Stretebi Business Solutions, PLM Analyst at Thales Group, Java Programmer at EDS
- Education: Ph.D in Network and Information Technologies at Universitat Oberta de Catalunya
Oscar Corcho Garcia
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Oscar Corcho Garcia

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Associate Professor in Computer Science
- Experience:
Co-founder at LocaliData S.L., Shareholder and Business Development Like Cube Ltd, Research Manager Intelligent Software Components S.A.
- Education: Ph.D in Artificial Intelligence IIIA-CSIC Barcelona
Alberto Gonzalez Paje
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Alberto Gonzalez Paje

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Data Scientist at Bestiario
- Experience:
Data Scientist at CartoDB, Data visualization teacher at IE University, Cost Analyst at Monsanto, Business Data Analyst at Ekonlab, Business Data Analyst at Accenture, Business Data Analyst at Cobega (Coca-Cola)
- Education: Master of Tax Law at Centro de Estudios Financieros
Marc Torrens Arnal
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Marc Torrens Arnal

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CTO and Co-Founder Strands Labs
- Experience:
Scientific Advisor at Datumize, Scientific Advisor at Chicisimo, Postdoc Researcher EPFL, CTO and Co-Founder Iconomic Systems
- Education: PhD. Artificial Intelligence by EPFL
Hugo Zaragoza Ballester
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Hugo Zaragoza Ballester

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Founding CEO at Websays
- Experience:
Industrial Research at Yahoo! And Microsoft Research
- Education: PhD. Computer Science at Université Pierre et Marie Curie
Alber Sabanoglu Segura
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Alber Sabanoglu Segura

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CCO and Managing Director Spain Booster
- Experience:
Partner at AERDRON, Senior Resolution Advisor TCM, Director and Founding Patrtner of Cronotime, Country Manager East Timer at Intervida, Reporter, editor and Newsreader for Telemadrid Spanish Public TV Channel, Senior Advisor at Santander Bank Cultural Foundation, Project Manager India Juan Bonal Foundation
- Education: Master in Conflict Resolution and Mediation Studies from the University of London, Birkbeck
Alejandro Ruyra Andrade
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Alejandro Ruyra Andrade

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Analyst Sales and Product Development at Madiva Soluciones, Investment Advisor at Atlas Capital and Gestión de Fondo Educativo
- Experience:
Innovation Lecturer & Consultant at APR, Equilty Research Analyst at Kepler Cheuvreux, Morgan Stanley and AB Asesores
- Education: Master in Business Administration at Universidad Pontificia de Comillas Madrid, Master in Law at Universidad Pontificia de Comillas Madrid
Daniel Mayoral
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Daniel Mayoral

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Associate Professor at IE, Partner at PDM Consultores
- Experience:
Development Manager at Agilent Technologies, Change Management Consultant at Accenture
- Education: MBA IE Business School
Alejandro Llorente Pinto
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Alejandro Llorente Pinto

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Associate Professor at IE, Partner at PDM Consultores
- Experience:
Development Manager at Agilent Technologies, Change Management Consultant at Accenture
- Education: PhD at Universidad Carlos III de Madrid, Master in Mathematics and Computer Science at Universidad Autónoma de Madrid
Enrique Dans
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Enrique Dans

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Professor of Information Technologies and Systems at IE Business School
- Experience:
With over 20 years of academic experience, his ideas and research about new technologies and their application to the business world have been published in several international magazines. His articles appear regularly in the general and financial press.
- Education: MBA IE Business School, PhD Management Information Systems UCLA Anderson School of Management, Harvard Business School Postdoctoral studies
David Gonzalez Pisano
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David Gonzalez Pisano

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Head of Bioinformatics at Spanish National Cancer Research Centre
- Experience:
Spanish National Bioinformatics Institute (INB), GENOMICA, Thermo Fisher Scientific
- Education: Management Fundamentals for Scientists and Researchers at IE Business School, MSc Biochemistry at Uni. Oviedo, BSc Molecular Biology at Univ. Oviedo
David Martin-Corral Calvo
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David Martin-Corral Calvo

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Senior Data Scientist Smartvel
- Experience:
itOutfits, IBM, University of Strathclyde
- Education: Universidad Carlos III Madrid
Adam Kawa
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Adam Kawa

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Data Engineer at Spotify, Co-founder of get In Data
- Experience:
Netezza an IBM company, Hadoop Developer, Hadoop Instructor, Citigroup.
- Education: MsC Computer Science University of Warsaw
Ignacio Larrú
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Ignacio Larrú

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Adjunct Professor at IE Business School, Credit Agricole CIB
- Experience:
Vice President Investment Banking. Credit Agricole CIB
- Education: Executive Master in Financial Entities Management at Instituto Estudios Bursátiles. Telecommunications Engineering at Universidad Politécnica de Madrid.
Jesús Martín Calvo
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Jesús Martín Calvo

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Data and Analytics Director (The Cocktail), Associate Professor at IE Business School.
- Experience:
Global Analyst, Top Accounts Travel. Google.
- Education: Master of Business Administration (MBA) at INSEAD. Bachelor in Business Administration at Universidad Rey Juan Carlos.
Jesús Renero
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Jesús Renero

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- Experience: Big Data Innovation Leader. Telefónica Digital.
- Education: M.Sc., Physics at U.N.E.D, MS, Computer Science at Universidad Carlos III.
Kevin Sigliano
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Kevin Sigliano

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Professor and Mentor of Entrepreneurship and Lean Startup Method (Big Data Startup Challenge) | Director of Digital Transformation at Territorio creativo
- Experience:
Territorio creativo. Managing Partner. EuropeAdmira.com. Chief International Officer. Digital Signage Global Partner ProgramIE Business School. Professor of Digital Transformation, Entrepreneurship & MarketingArea 31 @IE Business School. Mentor of Startups
- Education: IE Business School. Executive Management ProgramsESADE. MBA

Academic Standards

Code of Ethics

CODE OF ETHICS

The IE Community is dedicated to the promotion of ethics and
integrity in the world of business.

Evaluation criteria

EVALUATION CRITERIA

Students are evaluated based on the GPA on the four-point scale and using what is often referred to as a “curve” system.

Group of work

GROUP WORK

Working in teams is essential while at IE. Groups will be assigned by the academic teams focusing on brining together diverse groups.

Class participation

CLASS PARTICIPATION

Every class at IE is conducted as a discussion in order to bring in together different points of view. Participation is key to the evaluation of students at IE.