Applied research

The most active units in terms of research and knowledge creation at IE

Our mission is to build bridges to develop and strengthen relations between the business and  academic worlds, through the creation of alliances to generate and disseminate knowledge that can be used to help business.


The mission of IE’s centers is to produce a pragmatic and innovative line of research that can be immediately applied to all areas of activity at IE.

The insurance industry is responsible for approximately 6.5% of global GDPand makes a significant contribution to the economy in developed economies.

In Spain, the sector represents 5.5% of national GDP and offers a strong development potential, not only in terms of business growth, but also in qualitative aspects of professionalization, technological advancement, public perception and the application of new technologies.

Our sponsors, Clifford Chance, SCOR, and IECISA, not only sit on our Board of Management, but their unparalleled combined expertise provides our Center with support and guidance in all of our endeavors.


IE Business School shapes leaders who promote innovation and change in organizations, equipping directors with an entrepreneurial mindset that generates employment, wealth and social wellbeing.

Since its inception, IE Business School has embraced the entrepreneurial spirit as a core value, and is now an international reference in the field of entrepreneurship.

The School’s International Centre for Entrepreneurial Management serves as a hub for all activities related to the field, both academic and corporate.



The mission of the Human Resources Centre at IE is to provide support for HR directors and specialists to update their professional skills.

We provide a platform for the generation and exchange of knowledge in different areas of human resources, with particular emphasis on emerging issues that may have a marked impact on management capacities in the near future. The Center focuses on three main areas:

Knowledge creation 1. Development of applied research projects. 2. Preparation of reference and benchmarking reports. 3. Participation in national and international research forums.

Knowledge dissemination: 1. Organization of conferences and seminars for HR directors and managers. 2. Participation in debates on issues of interest to professionals in the sector.

Generation of Networks: 1. Organization and management of interest groups and communities to examine specialized aspects of human resources. 2. Generation of an information point on the web that serves as a hub for up-to-the-minute sources and issues for human resource professionals.

Activities carried out by the Centre include: The IE Human Resource Benchmarking Club, Observatory on Internal Communication and Identity, E&E HR Awards for Innovation in HR, Organization of Seminars and Conferences and Applied Research.



The Diversity in Global Management Centre at IE was created in September 2002.

The Center’s mission is to promote the diversity management of gender, culture, personality and age as a competitive advantage in the corporate world, through reflection, creation of knowledge and the dissemination of know-how.

The Center’s main aims are:

  1. To foster a better understanding of the demand for and needs of corporate diversity, by analyzing the improvement in bottom line results and the effectiveness of inclusion policies.
  2. To improve diversity in the corporate world by promoting management training programs for minority groups , thus promoting the integration of women into the economic fabric.



The IE Center for Negotiation and Mediation trains corporate management professionals in skills and techniques for negotiation and mediation.

Furthermore, the Center aims to analyze and investigate the processes of negotiation to design and apply content, methods and its own tools for its training work. Our training activities are spread over the following working lines:

  1. The teaching of Masters programs and advanced post-graduate courses at IE.
  2. The development of executive education. Throughout the year, the Center holds a range of workshops and courses that are open to any professionals who want to learn the techniques of negotiation.
  3. In-company training courses tailored to the client and whose duration varies depending on the training needs required.
  4. Online training courses complemented by continual contact with teaching staff through email, forums and open discussions.
  5. Collaboration in, and the undertaking of, a range of activities, conferences and forums related to negotiation.
  6. Debates and publications on the Foro Negocia platform, designed to generate knowledge regarding the nature, limits and purpose of negotiation.
  7. Publication of results from the varying research lines carried out at the Center.
  8. The carrying out and translation of various practical case studies to be used in the different programs. Studies and analysis of films dealing with dispute management and negotiation.



SCIEF is Europe´s leading center for Islamic Economics and Finance. The center was launched in 2009 with the mission to be a hub for research, teaching, applying and promoting Islamic economics and finance within Spanish and international businesses, governments and future leaders.

The center leverages from the experience of its partners: Islamic Economics Institute – King Abdulaziz University and IE Business School and Chair for Ethics and Financial Norms (CEFN) – University of Paris 1, Sorbonne.

The activities range from developing course material, leadership through producing publications, conducting executive training on contemporary issues and raising awareness through our think tank series on Islamic finance and the future of alternative financing in business.



The IE Center for European Studies is a Jean Monnet Center of Excellence. It completes the recognition of IE University as a distinguished institution in the generation of knowledge of European Integration in Spain, after having offered various Jean Monnet European Modules, as well as the creation of a Jean Monnet Chair.

The IE Center for European Studies aims to become a leader in the study and teaching of European integration.

The IE Center for European Studies is active in three areas: conferences and public debates, research, and teaching.

Conferences and public debates: The center will organize multi-disciplinary academic conferences and seminars aimed at academics and experts on European studies as well as debates open to the public through its alumni network.

Research: The center will promote research and disseminate research papers written by its members. In particular, itsworking papers will include studies on European integration from different perspectivesfields. This working paper series will incorporate those  sponsored by the Jean Monnet Chair at IE.

Teaching: The center will deliver European modules in each Master’s as well as Bachelor degree programs at IE University. In addition, the center intends also to offer European programs for foreign students, as well as the summer school courses in Madrid and Segovia.




We promote research to meet the needs of the business world.

Building customer loyalty is now a major objective for businesses. In a highly competitive environment where products and services are increasingly similar and customers have more information and are much more demanding, companies need to generate a strong bond with their customers.

The Travel Club Chair in Customer Loyalty is designed to serve as a catalyst for applied research in the most relevant topics in the field of customer loyalty, as well as a platform to transfer knowledge to the business community.



The main objective of this Chair, directed by Cristina Simón, is to foster innovation and ongoing improvement in human resources practices within the Inditex Group.

This is essentially achieved through the development of applied research and knowledge transfer , and the creation of interdisciplinary work groups focusing on current issues affecting human resources in the fashion industry. Close coordination between academics and professionals within the company produces specific human resources practices that are implemented within the Inditex group of companies.

These practices are of interest to, adopted by and ultimately constitute best practices to other companies in the industry.


  1. Professional update projects for the human resources departments of the Inditex Group.
  2. Documentation projects: review and selection of centers and sources of human resources information in the retail/fashion industry.
  3. Applied research.


The industry of luxury goods and premium consumption is exceedingly interesting, beacuse of  its growth in recent years, for the positive impact it has on Europe and for the origin of most brands.

This sector, which includes categories as diverse as automotive, technology, hotels, wine, products for personal use such as fashion, cosmetics and perfumery, jewelry and watches, has based its success on it’s capacity for innovation and the ability of the constituent companies to transform creativity into profitability. Today the industry faces new challenges such as opportunities for development and growth. Consumption in Asia, new values of the consumer

The industry of luxury goods and premium consumption sector has growm rapidly in recent years.

It includes automotive, technology, hotels, wine, products for personal use such as fashion, cosmetics and perfumery, jewelry and watches, and has based its success on its capacity for innovation and its ability to transform creativity into profitability. Today the industry faces new challenges as well as new opportunities for growth, Among them the rise of Asian markets, changing consumer value, and the impacts of technology and the internet.

The  Observatory for the Premium and Prestige Market analyzes consumption patterns and the industry in depth.

The first area of study was to determine who the luxury and premium consumers are, and their spending habits. This started in Spain and has since beenexpanded internationally to generate global awareness about the sector.

Objectives of the Chair are:

  1. To generate knowledge forsponsors and the academic sector through applied research and projects.
  2. To be a benchmark for research into the luxury sectors by attracting the industries top experts.
  3. To be a platform that integrates activities related to the premium and prestige business industry,  including research, dissemination, and training.
  4. To be an incubator for new ideas and business development within the industry.
  5. To transfer  knowledge to sponsoring companies.


The Pérez-Llorca/IE Commercial Law Chair is a joint initiative between IE Law School and Pérez-Llorca is dedicated to applied research and publishing in the area of commercial law, oriented to legal practices in an international context.

The aim of the Chair is to create applied research of the highest standards in the area of commercial law and to share this research with law firms, companies, and law schools. All of this will be done through the joint activities of IE Law School and Pérez-Llorca.

This chair aims to promote the development of research and publications in commercial law on  ownership of companies, corporate governance, market regulations, and the economic crisis. The objective is to promote knowledge in the most relevant areas of commercial law through seminars, conferences, and publications.

IE and Pérez-Llorca consider this Chair an effective platform to contribute to the design and implementation of business and regulatory policies in this field.


The European Commission granted a Jean Monnet Chair to IE,  is held by Marie-José Garot, who teaches at IE Law School. This Chair is part of the European Commission’s Jean Monnet Program in memory of one of the founding fathers of the European Union.

The objective of the Jean Monnet Chairs is to stimulate teaching, research, and thought in the field of European integration in undergraduate and postgraduate studies.

The Jean Monnet Program was launched in 1989 and is present in approximately 700 universities and in more than 72 countries. Between1990 and 2011, 879  Jean Monnet Chairs have been set up.

IE is the first Spanish business school to obtain a Jean Monnet Chair. Together with the IE Center of Excellence for European Studies, the Chair organizes seminars and conferences on European questions. It also promotes the creation of new courses on European integration.



The José María Cervelló Chair was established in memory of the founder of IE Law School. In addition to teaching at IE Law School, this Chair undertakes a research program in areas related to business law practices and, in particular, professional ethics.

The José María Cervelló Chair sponsors annual scholarships for law graduates who wish to enroll in the following IE Law School programs: Master in Legal Consulting for Companies (LL.M.), Master in Fiscal Consulting for Companies (LL.M.) and Master of Laws (LL.M.) in International Legal Practice.

The book Deontología Profesional y Práctica de la abogacía del Siglo XXI edited by Adolfo Menéndez and Juan José Torres, was jointly published by the Chair and Thomson/Aranzadi in 2009.



IE’s projects contribute to research and the spread of knowledge.

Annual Report on Sovereign Wealth Funds produced by IE Sovereign Wealth Lab in collaboration with ICEX and Fundación KPMG, and lead by IE SWFs experts: Javier Santiso (Associate Professor of IE; President of IE-SWLab); Javier Capapé (Director of IE-SWLab); Tomás Guerrero (Associate Ressearcher of IE-SWLab).

This research offers an in-depth look at SWFs trends, strategies and transactions and their impact in global economy. According to the data report there are 94 SWFs managing 7.1 trillion$ and based in 28 countries (12 of these countries are from sub-Saharan Africa). It contains a detailed analysis by geographic area and by sector, especially on venture capital, hotel industry and luxury industry . The report corroborates the solid weight of private markets as well as the new assets allocation.

Click here to download full report.

Click here to watch the explanatory video.


Part of a series of research papers on family firms by IE in collaboration with Banca March, its focus is corporate governance in such companies.  The recent economic crisis has generated an intense debate about the best practices in corporate governance, and publicly traded family firms should be part of this debate.

Past papers on this series analyzed the distinctive features of family firms and explained the presence of a family premium in the European stock markets, while warning about some of the risks associated with family control of firms.  The current report stems from the conviction that some of these risks could be mitigated by improving corporate governance structures in family firms.

The principal author of the study is Cristina Cruz, Academic Director of the Entrepreneurship Area at IE, professor of Entrepreneurship and Family Firms, and a recognized researcher on this topic.

Click here to see the report.


IE Business School and PWC’s Center for Public Sector Innovation has produced Smart Cities, the digital transformation of cities, which looks at the perceptions and priorities of residents, experts, and public officials, diagnosing the reality of smart cities. The book has been sponsored by Telefonica.

To see the study click here


In line with our institutional mission to applied research,  the new series will help us in promoting the work of our scholars, professors and researchers.

Companies and institutions can play a significant role by donating to this program to sustain ongoing resources. Donors can also help with data gathering and contributing  to the publication where the topic fits an area of their expertise.

A first series of four publications dedicated to the consumer products and retail industries is already in progress, thanks to the support of Ernst & Young Spain. Professors Álvaro Arenas, Martin Boehm, Daniel Corsten, and Javier Carrillo together with Totti Könnölä, will focus, respectively, on information security in the mobile retail, pricing strategies, profit optimization and the sustainability agenda.

To see the study click here


Comments on a few court rulings make up our knowledge of M&A contracts in Spain.  In response, IE Business School and Hogan Lovells have carried out a study on how large companies and private equity funds operate in this area.  This study, carried out between 2013 and 2014, provides an analysis of more than 200 M&As of IBEX companies, along with companies not listed in Spain, unlisted groups, Spanish private equity funds, and international private equity funds active in Spain.

You can dowload the report and the academic work led by Francisco Marcos here: click here



This study seeks that the readers can create their own opinion on the importance of the brand when planning an effective way to grow abroad.

Click here to download full report.

Annual Report on Sovereign Wealth Funds produced by the IE Sovereign Wealth Lab (IE-SWLab) in collaboration with ICEX Spain Trade and Investment. Lead and co-edited by IE SWFs experts: Javier Santiso, PhD (Associate Professor of IE; Head of IE-SWLab) and Javier Capapé, PhD (Adjunct Professor of IE; Director of IE-SWLab). And the participation of Tomás Guerrero (Associate Researcher of IE-SWLab).

Drafted with the participation of internationally renowned experts, the 2017 Sovereign Wealth Funds report analyses the most recent trends in the SWFs industry, including information about new and consolidated funds, largest deals, top sectors targeted, such as logistics real estate and venture capital, and upcoming investment trends.

The report, shows how countries like the US, India, China or the UK, continue to be particularly attractive to SWF. Also, the Report covers in deep the new vehicles promoted by Saudi Arabia and China, together with the impact of SWFs on real assets, including infrastructure and “green and sustainable industries”.

Click here to download full report.

Click here to download the Executive summary.

Click here to watch the explanatory video.