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Peter Bryant


Peter Bryant



Peter Bryant joined IE´s Entrepreneurship Faculty in 2009, having earned his PhD in 2006 from the Macquarie Graduate School of Management in Sydney, Australia. His research focuses on the origin and evolution of entrepreneurial organizations, their capabilities and strategies. His research program synthesizes a number of disciplines and fields, including social cognitive psychology, organizational theory, the theory of the firm and competitive strategy. More specifically, Peter investigates how the behaviors and cognitions of entrepreneurs influence the founding and growth of new ventures. Peter explains: “I am fascinated by the initial conditions of entrepreneurial organizations. I want to understand what happens when diverse individuals join forces to pursue a collective dream.”

Peter’s work is published in Journal of Business Venturing, Applied Psychology: An International Review, Management Decision and Frontiers of Entrepreneurship Research. He has presented at some of the most prestigious conferences in the fields of entrepreneurship and strategy, including the Babson College Entrepreneurship Research Conference, Academy of Management Annual Meeting and Strategic Management Society Conference, among others. Peter is also passionate about teaching and mentoring potential entrepreneurs and enjoys sharing his students´ journey of exploration.

Prior to commencing his academic career in 2006, Peter held a number of management roles in a range of industries, including Qantas Airways, St George Bank, Deloitte and A&B Venture Capital. He also worked at The University of Sydney where he managed the creation of new technologies ventures. In this role, Peter was responsible for the creation of a number of spin-off companies. Two of these spin-offs were successfully launched on the Australian Stock Exchange (ASX), and another attracted early stage venture capital investment. From these professional experiences, Peter brings a deep appreciation of the entrepreneurial process to his teaching and research.

Academic Background

• PhD in Management. Macquarie University, Australia

• MA in Management. Macquarie University, Australia

• BA in History with University Medal. The University of Sydney, Australia

Academic Experience

• 2020 – Present: Adjunct Professor of Entrepreneurship, IE Business School

• 2009 – 2020: Assistant Professor of Entrepreneurship, IE Business School

• 2008 – 2009: Senior Lecturer in Management. Macquarie Graduate School of Management

• 2006 – 2007: Senior Lecturer in Innovation and Entrepreneurship. Macquarie University

Corporate Experience

• Manager of New Ventures. The University of Sydney, Australia

• Senior Associate. A&B Venture Capital, Australia

• Client Manager. Deloitte, Australia

• Manger Business Contingency Planning. St George Bank, Australia

• Systems Analyst. Qantas Airways, Australia


• Bryant, P. (2013). “Imprinting by design: The microfoundations of entrepreneurial adaptation”. Entrepreneurship Theory & Practice. Vol. 38(5): 1081-1102

• Ortiz-Terán, E., Turrero, A., Santos, J.M., Bryant, P., Ortiz, T. (2012). “Brain Cortical Organization of Entrepreneurs during Visual Stroop Decision Task”. Neuroscience and Neuroeconomics. 2013:2 33–49

• Bryant, P. (2008). “Self-Regulation and Moral Awareness among Entrepreneurs”. Journal of Business Venturing. Vol. 24(5): 505-518