Promoting a New Mentality
Martin Boehm, Dean and Professor of Marketing at IE Business School, reflects in this video on how creativity, innovation and technology interact in the formula for success, and how to successfully address a digital transformation strategy.
© IE Insights.
Architecture’s New Proposal to Make Cites More Competitive
By Martha Thorne and Flavio Tejada. The construction of emblematic buildings has helped many cities to reposition themselves...
26 / 07 / 2018