MarTech Venture Day
New York
October 23rd

MarTech Venture Day New York

IE Venture Days are international events designed to foster the entrepreneurial ecosystem, connecting the best startups, investors, corporations, accelerators and thought-leaders. Every Venture Day lasts between 3-4 hours, and its format is a combination of keynote speakers, panel discussions and a startup competition with the most-promising entrepreneurs of the region. The conferences are open to the general public, and IE students and alumni as well as individuals from the local and regional entrepreneurial communities are invited to participate.
In the last years, more than 15 million Euros have been raised in IE Venture Days, and a total of $100,000 in prizes have been awarded.

Every Venture Day event is a unique opportunity for entrepreneurs to raise funds from local and regional investors, and for investors to get access to quality deal flow leading to the continued development and empowerment of local and international start-up ecosystems. From San Francisco to Shanghai, Venture Days have been bringing together quality deal flow, innovative companies and the IE Alumni network of over 50,000 students and entrepreneurs and investors from the local ecosystems. Recent participating Venture Day companies have included: Microsoft, Santander, Pearson, Ooredoo, Silatech, DBS Bank, Facebook and Google.

A MarTech Focus

At IE for our Venture Day in New York we have decided to focus on Marketing Technology because we feel that Marketing and Advertising Technology sectors are currently experiencing some of the most meaningful and impactful periods of transformation since their inception. We are currently living in an environment where traditional industry players are being disrupted by a variety of technological and entrepreneurial forces. This results in a broad spectrum of new companies proposing a plethora of unique data driven marketing solutions.

It is safe to say that the Marketing and Advertising world is not changing - it has already changed. We know now that 67% of marketers use marketing automation platforms and that marketing technology spending is now higher than a company’s advertising spending for most small, medium and large corporations (Salesforce). These changes have led to an environment in which four out of five users see an increase in leads through marketing automation software and 77% see an increase in conversions (Venture Beat). Three fourth of marketers say that the biggest benefit is saving time; 68% say increased customer engagement is a benefit; 58% say there is more timely communication, and 58% say upselling opportunities increased (Adestra).

Agenda

The Competition

  • Criteria to Apply

     Who can pitch?

    Innovative Data Driven Marketing Solutions Startups

    We are interested in supporting start-ups that are using Innovative Data Driven Marketing Solutions to solve important challenges faced by the advertising & marketing industry in a wide range of areas and scales. We are particularly interested in projects that innovatively tackle challenges in the following spaces:

    • Data Visualization
    • Marketing Automation
    • Customer Data Marketing
    • Online Digital Advertising
    • Blockchain
    • Data Measurements
    • Location Based Marketing

     

     

    WHO CAN PARTICIPATE?

    The Startups participating in the competition must meet the following requirements:

    * Have a commited team (at least 1 person with full time dedication)

    * Constituted Startup or being constituted

    * Startups looking for investment

    * Global perspective and scalability will be a plus

    For 2019´s Venture Days, the winner of each Venture Day is given the chance to pitch on IE’s stage in the South Summit in order to win a full Pass to the Event (Access to the investor Den, conferences in all stages, one on one meetings and matchmaking service with investors and big corporations, etc) taking place in beginning of October 2020. 

    What is the South Summit? 

    South Summit is the Leading Event from the South, connecting the most innovative entrepreneurs with the most important investors in the world and the corporations seeking to improve their global competitiveness through innovation. Keynote talks and debates with worldwide innovation leaders, meetings with the largest business angels and VC firms, Startup competition with the best success stories and Business & Networking opportunities in every corner. Every year, more than 650 investors, 3000 startups and more than 12500 people participate to the South Summit. For more information: https://www.southsummit.co/

    What does that imply for my startup ? 

    The wining startup of the MarTech Venture Day New York will have access to IE Business School’s campus for an intensive acceleration program that will take place a few days before South Summit in order to prepare their pitch for the event.

    They will then be pitching with the winner of each & every Venture Day organized worldwide.

  • What's the prize?

    For 2019´s Venture Days, the winner of each Venture Day is given the chance to pitch on IE’s stage in the South Summit in order to win a full Pass to the Event (Access to the investor Den, conferences in all stages, one on one meetings and matchmaking service with investors and big corporations, etc) taking place in beginning of october 2019. 

    What is the South Summit? 

    South Summit is the Leading Event from the South, connecting the most innovative entrepreneurs with the most important investors in the world and the corporations seeking to improve their global competitiveness through innovation. Keynote talks and debates with worldwide innovation leaders, meetings with the largest business angels and VC firms, Startup Competition with the best success stories and Business & Networking opportunities in every corner. Every year, more than 650 investors, 3000 startups and more than 12500 people participate to the South Summit. For more information: https://www.southsummit.co/

    What does that imply for my startup ? 

    The wining startup of the MarTech Venture Day New York will have access to IE Business School’s campus for an intensive acceleration program that will take place a few days before South Summit in order to prepare their pitch for the event.

    They will then be pitching with the winner of each & every Venture Day organized worldwide.

Join us!

Don’t miss out the opportunity to attend or to pitch at the Startup Competition!!

Attend the event

Partners

Hans Munthe-Kaas

Associate Director - IE Entrepreneurship & innovation Center

Contact us

If you have any questions, please contact us!

Send
Any questions?

Hans Munthe-Kaas

Associate Director - IE Entrepreneurship & innovation Center

Attend Apply for the Startup Competition
Agenda Speakers and Jury Members Finalists Startups Competition Partners