This workshop provides an introduction to the experience of being an entrepreneur. It is grounded in the belief that the capabilities of entrepreneurship will be critical to every manager´s future career, whether he or she chooses to create a new venture or become a corporate manager.
Upon its completion, participants should be able to recognize the fundamental features of the entrepreneurial mindset, behaviors and skills, and understand the central role of creativity and observation in identifying and developing entrepreneurial opportunities either as standalone businesses or social enterprises, or as part of a larger corporation.
Specific components of the program include:
Workshop on creating and developing entrepreneurial opportunities;
Group exercise in observing real customer needs and thinking of solutions;
Class and group discussions;