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By Pedro Moreno de los Ríos. As organizations take on digital transformation, one of the major challenges they face is omnichannel, and maintaining consumers’ trust in a brand both online and offline.
Business Intelligence and Analytics are key to improve the customer experience in this leisure industry.
President of the Spanish Professional Football League, speaking at IE
The added value of the technology is so extraordinary that it has shaken brand creation to its core.
President of Solón Inversiones, speaking at IE
Users will use blockchain to choose what information they want to share with advertisers.
CMO at Hootsuite, speaking at IE