{"id":633879,"date":"2018-09-24T00:00:00","date_gmt":"2018-09-23T22:00:00","guid":{"rendered":"https:\/\/www.ie.edu\/insights\/latest-news\/articles\/why-do-tech-companies-have-such-exorbitant-stock-prices\/"},"modified":"2019-02-06T12:33:20","modified_gmt":"2019-02-06T11:33:20","slug":"why-do-tech-companies-have-such-exorbitant-stock-prices","status":"publish","type":"articles","link":"https:\/\/www.ie.edu\/insights\/articles\/why-do-tech-companies-have-such-exorbitant-stock-prices\/","title":{"rendered":"Why Do Tech Companies Have Such Exorbitant Stock Prices?"},"featured_media":636284,"template":"","meta":{"_has_post_settings":[]},"schools":[29,31],"areas":[18,26],"subjects":[],"class_list":["post-633879","articles","type-articles","status-publish","has-post-thumbnail","hentry","schools-business-school","schools-exponential-learning","areas-finance-control","areas-technology"],"custom-fields":{"wpcf-article-leadin":["It\u2019s all about innovation. The digital domain today is driven by policies aimed at launching disruptive products and services designed to transform society and the market. This philosophy can trigger any economic valuation of a company."],"wpcf-article-body":["Some experts warn that we are witnessing a <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/technology\/\" target=\"_blank\" rel=\"noopener\">technological<\/a> bubble. However, the fact that the five most valuable companies in the world today are tech firms hints at the extent to which technological <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> has become one of the main assets. The path taken by companies such as Google (Alphabet), Apple, Amazon and Facebook paints a scenario for the <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/global-affairs-law\/\" target=\"_blank\" rel=\"noopener\">global<\/a> economy in which the success and survival of businesses depends on the technological component.\r\n\r\nAfter all, these giants mirror the current consumer trend, which is intertwined with social media, mobile devices and the cloud and, soon, artificial intelligence, blockchain, robotics and automation. Organizations cannot ignore the impact of digital ecosystems and the <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/human-behavior\/\" target=\"_blank\" rel=\"noopener\">behavior<\/a> of consumers in terms of the use of <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/technology\/\" target=\"_blank\" rel=\"noopener\">technologies<\/a>, as well as the emergence of an economy that sees 8-figure acquisition deals between companies in this industry.\r\n\r\nBut why would they spend that kind of money? How could something like the acquisition of WhatsApp be valued at $19 billion? The disruptive character and the market possibilities that the experts deal with are some of the keys for these deals to be successful in this regard.\r\n\r\nGiven the exponential <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/competitiveness-growth\/\" target=\"_blank\" rel=\"noopener\">growth<\/a> of this market, and the high number of deals involving digital business, it is important to examine the options emerging around the concept of <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> to assimilate and understand the amounts of money being invested.\r\n<blockquote>The operational flexibility component is key when aspiring to launch cutting-edge or disruptive innovations.<\/blockquote>\r\n<strong>Flexibility as a valuation factor<\/strong>\r\n\r\nDepending on the policy adopted, risk management will be different and lasting over time. Where there is no room for distinction is in the search for economic value associated with the launch of a new product. The risks always parallel the financial objectives that any organization establishes. Therefore, risk and <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/finance-control\/\" target=\"_blank\" rel=\"noopener\">finance<\/a> go hand in hand in the digital business, and thus the operational flexibility component is key when aspiring to launch cutting-edge or disruptive <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovations<\/a>. In fact, a lack of flexibility applied, for example, in the traditional discounted cash flow (DCF) can result in an underestimation of the economic value associated with some investments.\r\n\r\nHence, the more aggressive the <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> policy, the more important operational flexibility will be for creating economic value. Thus, in any valuation of a company with DCF, we must consider different scenarios, probabilities or <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/finance-control\/\" target=\"_blank\" rel=\"noopener\">financial<\/a> estimates based on market simulations. This analysis will help us understand why so much money is spent on deals, acquisitions or IPOs involving <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/technology\/\" target=\"_blank\" rel=\"noopener\">tech<\/a> companies.\r\n\r\n&nbsp;\r\n\r\n<strong>Innovation is more vital than ever<\/strong>\r\n\r\nUndoubtedly, the current environment has engendered a belief that is common and already well-rooted in the steering committee of any organization: <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> is more vital than ever. However, what types of innovation can be applied? Are there <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/strategy\/\" target=\"_blank\" rel=\"noopener\">strategic<\/a> limits?\r\n\r\nWith regard to new products and services, three levels can be distinguished to establish the <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> roadmap at any company:\r\n<ol>\r\n \t<li><span style=\"color: #00328d;\">Incremental <a style=\"color: #00328d;\" href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a>.<\/span> Through this methodology, processes and decision making revolve around the idea of improving the value of the products already existing in the market, maintaining it or adding to it: a new version, redesigned formats, improvements in the supply chain, updated models... This type of pattern responds to a type of innovation that most companies apply to differentiate themselves. Their aim is to maintain or improve their positioning in the market. We could call this a moderate innovation policy.<\/li>\r\n \t<li><span style=\"color: #00328d;\">Breakthrough <a style=\"color: #00328d;\" href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a>.<\/span> Being a breakthrough means developing a product that is unique, pioneering or features advanced <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/technology\/\" target=\"_blank\" rel=\"noopener\">technology<\/a>. The launch of the first iPhone was a unique achievement that gave Apple a very strong <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/competitiveness-growth\/\" target=\"_blank\" rel=\"noopener\">competitive<\/a> advantage for a long period of time. However, the current pace is much faster <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/global-affairs-law\/\" target=\"_blank\" rel=\"noopener\">globally<\/a>, so being revolutionary requires being very consistent in terms of both mindset and processes.<\/li>\r\n \t<li><span style=\"color: #00328d;\">Disruptive <a style=\"color: #00328d;\" href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a>.<\/span> This involves a change that has not occurred before, one that transforms society. This type of innovation shifts the markets and can potentially even eliminate existing industries. A business model based on this idea has aspirations for social and business transformations, but, at the same time, often spells failure due to its high degree of risk. When they came about, the automobile, Internet, television, telephone and microprocessors were all disruptive products that changed society forever.<\/li>\r\n<\/ol>\r\n&nbsp;\r\n\r\n<img class=\"aligncenter wp-image-612534\" src=\"https:\/\/www.ie.edu\/insights\/wp-content\/uploads\/2018\/07\/Por-que-las-tecnologicas-cotizan-con-precios-desorbitados-Recuadro-1-eng-1005x464.jpg\" alt=\"Por que las tecnologicas cotizan con precios desorbitados - Recuadro 1 eng\" width=\"800\" height=\"369\" \/>\r\n<h6 style=\"text-align: center;\"><span style=\"color: #555555;\">Source: Francisco J. L\u00f3pez Lubi\u00e1n and Jos\u00e9 Esteves, <em><a style=\"color: #555555;\" href=\"https:\/\/iebookcatalogue.ie.edu\/value-in-a-digital-world-how-to-assess-business-models-and-measure-value-in-a-digital-world-post\/\" target=\"_blank\" rel=\"noopener\">Value in a Digital World. How to Assess Business Models and Measure Value in a Digital World<\/a><\/em>, 2017.<\/span><\/h6>\r\n&nbsp;\r\n\r\nDepending on the <a href=\"http:\/\/www.ie.edu\/corporate-relations\/insights\/search\/innovation\/\" target=\"_blank\" rel=\"noopener\">innovation<\/a> model, the traditional discounted cash flow can be used in different ways to estimate the economic value of a company:\r\n<ul>\r\n \t<li>Configuring different scenarios with different probabilities (probabilistic analysis).<\/li>\r\n<\/ul>\r\n<ul>\r\n \t<li>Transforming some of the deterministic variables to probabilistic variables and thus estimating a probabilistic economic value based on simulations.<\/li>\r\n<\/ul>\r\n<ul>\r\n \t<li>Introducing the economic value of some real options associated with the business model.<\/li>\r\n<\/ul>\r\n<p style=\"text-align: center;\"><img class=\"aligncenter wp-image-612535\" src=\"https:\/\/www.ie.edu\/insights\/wp-content\/uploads\/2018\/07\/Por-que-las-tecnologicas-cotizan-con-precios-desorbitados-Recuadro-2-eng-1005x477.jpg\" alt=\"Por que las tecnologicas cotizan con precios desorbitados - Recuadro 2 eng\" width=\"800\" height=\"380\" \/><\/p>\r\n&nbsp;\r\n\r\n\u00a9 IE Insights.\r\n\r\n&nbsp;"],"wpcf-article-extract-enable":["1"],"wpcf-article-extract":["By <strong>Jos\u00e9 Esteves and Francisco J. L\u00f3pez Lubi\u00e1n<\/strong>. It\u2019s all about innovation. The digital domain today is driven by policies..."],"wpcf-article-summary-enable":["1"],"wpcf-article-summary":["The economy has changed, putting everything digital and tech-related at the forefront. The most palpable fact is that the most valuable companies in the world today are tech firms, who spend massive amounts on acquisitions in that market. Doing a deep analysis and evaluation is particularly important to understand why, for example, WhatsApp was valued at $19 billion. Contemplating the different innovation models applied by such agents helps us understand why the market is capable of investing amounts like this. Being a company that seeks to improve what already exists is not the same as being one that seeks to launch an unprecedented solution. And on a whole other level are disruptive innovations, such as the automobile, television, Internet and many others that changed society forever."]},"_links":{"self":[{"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/articles\/633879","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/articles"}],"about":[{"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/types\/articles"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/media\/636284"}],"wp:attachment":[{"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/media?parent=633879"}],"wp:term":[{"taxonomy":"schools","embeddable":true,"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/schools?post=633879"},{"taxonomy":"areas","embeddable":true,"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/areas?post=633879"},{"taxonomy":"subjects","embeddable":true,"href":"https:\/\/www.ie.edu\/insights\/wp-json\/wp\/v2\/subjects?post=633879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}