Master in Digital Marketing - The Faculty

Become a forward-thinking expert in the thrilling new world of digital performance, strategy, and customer analytics.

LEARN FROM TOP CHANGEMAKERS

HST’s Program Directors and professors are inspiring leaders, each with a valuable network of professional connections, that will help you develop your skills and prepare you to excel in your own high-impact career.

PROGRAM DIRECTOR

  • Joaquín Aguilera Moyano

    Professor, Master in Corporate & Marketing Communication PT, Master in Digital Marketing FT and Master in Digital Marketing PT

    Director Académico de la especialidad Integrated Marketing Communications en Master in Management, IE Business School
    Co-Director Customer Analytics Farm & Co-director Académico Master in Digital Marketing, IE Human Sciences & Technology
    Consultor Senior

    Subjects
    Meeting With The Academic Director
    Meeting With The Academic Director II
    Meeting With The Academic Director III
    Hands-On Immersion Week
    Branded Content
    Final Project E

    Co-Director Customer Analytics Farm IE HST. Co-Academic Director Master in Digital Marketing IE HST. Professor of Marketing and Communications.

    More than 35 years into the Marketing Communications Industry, 25 of them in managerial positions, besides 3 years as managing director of an independent TV production company. He started his career in  the media department of McCann Group Madrid, to move soon into the account one, where he became, in a few years, Client Services Director of McCann Barcelona, first, and then Clarín. Founder, Executive Vicepresident and Managing Director of Ruiz Nicoli Group (Eurocom/Havas Group). CEO at FCA (Publicis Group). Founder, Chairman & CEO at Sineusis. Integrated Marketing Communications Director and then Head of Marketing Performance at McCann Worldgroup Spain.

PROFESSORS

Profile
Alicia María García López

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Partner, Blanchard Spain

Profile
Antonio de la Rosa

Professor, Master in Corporate & Marketing Communication PT and Master in Digital Marketing FT

Chief Marketing & Sales Officer, Parques Reunidos

Profile
Borja González del Regueral

Professor, Master in Cybersecurity, Master in Customer Experience & Innovation, Master in Business Analytics & Big Data, Master in Digital Business & Innovation, Executive Master in Digital Transformation & Innovation Leadership, Master in Computer Science & Business Technology, Master in Digital Marketing FT and Master in Digital Marketing PT

Vice-Dean, Data Science & Technology, IE School of Human Sciences & Technology

Profile
Cristina Vicedo Álvarez

Professor, Master in Corporate & Marketing Communication PT, Master in Corporate & Marketing Communication FT, Master in Digital Marketing FT and Master in Digital Marketing PT

Director General, FutureBrand Madrid
Miembro Junta Directiva, AeBrand
Ponente habitual en Foros y Asociaciones de Comunicación y Marca, Dircom

Profile
Eduardo Pedreño

Professor, Master in Visual and Digital Media, Master in Corporate & Marketing Communication PT, Bachelor in Information Systems Management, Master in Digital Marketing FT and Master in Digital Marketing PT

Independent Consultant - Mentor - Advisor, Prometeo Networks

Profile
Eladio Portela Vázquez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Data & Analytics Director, MRM/McCann Spain

Profile
Fernando Aparicio Varas

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Founder and Director, Aamvos Digital

Profile
Javier Arenas

Professor, Master in Digital Marketing FT and Master in Market Research & Consumer Behavior

Partner, El Departamento de los Investegas

Profile
Gildo Seisdedos Dominguez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Co-Founder, Blockchain4Cities

Profile
Iñaki Gorostiza Esquerdeiro

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Director Unidad De Negocio Analítica Digital, LIN3S

Profile
Iñaki Martí

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Executive Creative Director, Publips Serviceplan
Digital Creative Director, Leo Burnett Madrid

Profile
Irene Ruiz Alvarez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Head of Planning, Momentum Worldwide

Profile
Joaquín Aguilera Moyano

Professor, Master in Corporate & Marketing Communication PT, Master in Digital Marketing FT and Master in Digital Marketing PT

Director Académico de la especialidad Integrated Marketing Communications en Master in Management, IE Business School
Co-Director Customer Analytics Farm & Co-director Académico Master in Digital Marketing, IE Human Sciences & Technology
Consultor Senior

Profile
Jorge Sánchez Conejo

Professor, Master in Visual and Digital Media, Master in Digital Marketing FT and Master in Digital Marketing PT

Technology Advisor, Kumlaude Products & Services
Independent Consultant, UnLtd Spain

Profile
Juan José Izquierdo Martínez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Business Unit Director, KANTAR TNS

Profile
Miguel Ángel González Ezquerra

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Milk Shakes Joint Business Director, Calidad Pascual
Lecturer, IE Business School

Profile
Kevin Sigliano

Professor, Global Master in Business Analytics and Big Data, Master in Digital Marketing FT and Master in Digital Marketing PT

Marketing Director, IE Exponential Learning
Managing Partner, Good Rebels.com
Global Director, Admira.com
Digital Transformation Advisor, CoolRooms.com

Profile
Nicolás Casariego

Professor, Master in Customer Experience & Innovation, Master in Digital Business & Innovation, Master in Digital Marketing FT and Master in Digital Marketing PT

Professor, Customer Analytics Farm Director, IE School of Human Sciences & Technology
Professor, IE Business School
Founder & Director, Paattern Lab
Advisory Board Member, Forctis AG

Profile
Pablo Monfort Vinuesa

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Professor, IE Business School

Profile
Pablo Ventura Aranguren

Professor, Master in Corporate & Marketing Communication FT, Bachelor in Information Systems Management, Master in Digital Marketing FT and Master in Digital Marketing PT

Partner, K Fund

Profile
Pepe Martínez

Professor, Master in Market Research & Consumer Behavior, Master in Digital Marketing FT and Master in Digital Marketing PT

Business Development & Marketing Director, Kantar Millward Brown

Profile
Rafael Hernandez Rodriguez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Creative Director, Leo Burnett

Profile
Rafael Martínez Alonso

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Professor, IE Business School
Senior Advisor, Arthur D. Little

Profile
Ramón Méndez Rodríguez

Professor, Master in Digital Marketing FT and Master in Digital Marketing PT

Regional Manager EU & Africa, BMC Strategic Innovation

Brochure

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