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Aída Hernández Pulido

WHO

Aída Hernández Pulido

POSITION

Professor, Master in Corporate & Marketing Communication FT

Senior Consultant, Tyto PR
Director of Strategic Plan, Taller de llantas ALR by Homely Bespoke

AREA

Master in Corporate & Marketing Communication FT

Subject
Content Marketing: Engaging Digital Communities

Professional Experience
Aida has held positions as Strategic Director, New Business Development and Digital PR within the field of communication with clients such as: Activision, Evernote, Unilever, Sundance Channel, among others. She has a Masters in Communication Mangament and a Degree in Advertising and Marketing from CESMA (Spain) together with a Degree in Business and Marketing, Buckinghamshire New University (UK). Among the different awards achieved, Aída was part of the Best Iberian Agency of the Year 2013 according to the EMEA SABRE Awards. She has also been part of the jury of the European Excellence Awards and the Dubai Lynx Awards for various years. Aída joined IE as a professor in 2015 and holds workshops all over Europe, training agency teams to gain a strategic vision of the meaning of full service communication nowadays.