{"id":40062,"date":"2025-06-12T12:00:00","date_gmt":"2025-06-12T10:00:00","guid":{"rendered":"https:\/\/www.ie.edu\/uncover-ie\/?p=40062"},"modified":"2026-03-24T12:33:53","modified_gmt":"2026-03-24T11:33:53","slug":"global-immersion-week-in-iceland-sustainability-in-global-business","status":"publish","type":"post","link":"https:\/\/www.ie.edu\/uncover-ie\/global-immersion-week-in-iceland-sustainability-in-global-business\/","title":{"rendered":"Global Immersion Week in Iceland: Sustainability in global business"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\"> 4<\/span> <span class=\"rt-label rt-postfix\">min read<\/span><\/span>\n<p>What happens when future sustainability leaders step into one of the world\u2019s most innovative hubs for renewable energy, circular economy and sustainability in global business? That&#8217;s exactly what students from the <a href=\"https:\/\/www.ie.edu\/business-school\/programs\/masters\/master-in-sustainability-and-business-transformation\/\">Master in Sustainability &amp; Business Transformation<\/a> found out in their recent trip to Iceland.<\/p>\n\n\n\n<p>Designed to connect classroom learning with real-world strategy, Global Immersion Week offers more than just scenic beauty. It&#8217;s a powerful case study in how business, technology and policy align to transform industries and communities.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-firsthand-look-at-sustainable-business\">A firsthand look at sustainable business<\/h2>\n\n\n\n<p>From geothermal energy production to sustainable aquaculture and biotech innovation, Iceland has plenty of forward-thinking organizations. Program participant <a href=\"https:\/\/www.linkedin.com\/in\/chichak-bairamova\/\">Chichak Bairamova<\/a>, commenting on the trip, says, \u201cThe experience offered firsthand exposure to how sustainability, innovation and policy converge in one of the most progressive nations in renewable energy and circular economy.\u201d<\/p>\n\n\n\n<p>The highlights of the week included visits to some of the nation\u2019s most <a href=\"https:\/\/www.ie.edu\/uncover-ie\/what-does-innovation-mean-technology-in-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">innovative organizations<\/a>.<\/p>\n\n\n\n<p><strong>ON Power &amp; HS Orka<\/strong>: Iceland\u2019s geothermal powerhouses showcase how the country gets over 85% of its energy from renewables, offering scalable lessons in clean energy and industrial integration.<br><\/p>\n\n\n\n<p><strong>Carbfix<\/strong>: A pioneer in carbon capture and storage, Carbfix specializes in turning CO\u2082 into stone through natural underground mineralization.<br><\/p>\n\n\n\n<p><strong>Marel<\/strong>: This company is a global leader in food processing systems and demonstrates how automation and digitalization can enhance <a href=\"https:\/\/www.ie.edu\/uncover-ie\/the-importance-of-sustainability-at-ie-university\/\" target=\"_blank\" rel=\"noreferrer noopener\">sustainability<\/a> across the food-sector value chain.<br><\/p>\n\n\n\n<p><strong>Kerecis<\/strong>: This biotech company converts fish skin into FDA-approved medical grafts, redefining waste and value creation in healthcare.<br><\/p>\n\n\n\n<p><strong>First Water<\/strong>: Innovators in land-based salmon farming, this organization aims to minimize environmental impact while embracing circular principles.<br><\/p>\n\n\n\n<p><strong>The Icelandic Parliament<\/strong>: Participants looked at the legislative frameworks enabling these innovations, discovering how political will drives change.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.ie.edu\/uncover-ie\/azerbaijani-students-abroad-master-in-sustainability-business-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chichak<\/a> also emphasises how these visits brought their classroom learning to life in the real world. \u201cThese experiences underscored the importance of systems thinking, innovation and collaborative governance in building a more<a href=\"https:\/\/www.ie.edu\/uncover-ie\/student-insights-master-in-sustainability-and-business-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\"> sustainable future<\/a>,\u201d she explains.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-s-the-roi-of-global-immersion-week\">What\u2019s the ROI of Global Immersion Week?<\/h2>\n\n\n\n<p>Immersive experiences like these go far beyond the classroom. They deliver measurable value in terms of professional development, strategic thinking and global perspective. By stepping into real-world environments and engaging directly with <a href=\"https:\/\/www.ie.edu\/uncover-ie\/sustainability-in-business-international-mba-ie-business-school\/\" target=\"_blank\" rel=\"noreferrer noopener\">sustainability leaders<\/a>, students gain firsthand insights into how responsible business practices unfold across different legal, social and economic landscapes. It\u2019s a chance to see what <a href=\"https:\/\/www.ie.edu\/uncover-ie\/sustainable-finance-and-its-role-in-the-future-of-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">sustainable strategy<\/a> looks like in action\u2014and to understand how it drives long-term value.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-the-experience-offered-firsthand-exposure-to-how-sustainability-innovation-and-policy-converge-in-one-of-the-most-progressive-nations-in-renewable-energy-and-circular-economy-chichak-bairamova\">&#8220;The experience offered firsthand exposure to how sustainability, innovation and policy converge in one of the most progressive nations in renewable energy and circular economy,&#8221; Chichak Bairamova.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"40068\" src=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-1024x683.jpg\" alt=\"\" class=\"wp-image-40068\" srcset=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-1024x683.jpg 1024w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-300x200.jpg 300w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-150x100.jpg 150w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-768x512.jpg 768w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-1170x780.jpg 1170w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-585x390.jpg 585w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business-263x175.jpg 263w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/learn-sustainable-business.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>As participant <a href=\"https:\/\/www.linkedin.com\/in\/grohovsky\/\">Spencer Grohovsky<\/a> reflects, \u201cThis trip reaffirmed the importance of working with nature, not against it, of seeing waste as opportunity, and of nurturing relationships with people who share your purpose.\u201d It\u2019s this kind of transformational learning that leaves a lasting mark. Students return with more than just knowledge\u2014they gain a competitive edge in global markets with <a href=\"https:\/\/www.ie.edu\/uncover-ie\/sustainable-business-resolutions\/\" target=\"_blank\" rel=\"noreferrer noopener\">ESG principles<\/a> and sustainability.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-values-of-sustainability-in-global-business\">Values of sustainability in global business<\/h2>\n\n\n\n<p>It&#8217;s easy to see why Iceland has earned its place as a recurring destination for Global Immersion Week. As a living case study of environmental innovation and policy-driven progress, the country reflects the very essence of the <a href=\"https:\/\/www.ie.edu\/business-school\/programs\/masters\/master-in-sustainability-and-business-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Master in Sustainability &amp; Business Transformation<\/a>.\u00a0<\/p>\n\n\n\n<p>However, Iceland&#8217;s key differentiator is its commitment to systemic change. Students witnessed how sustainability is built into the DNA of businesses across sectors. Iceland&#8217;s small population belies its global impact, showing how forward-thinking strategies can shape local and international economies.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-the-experience-offered-firsthand-exposure-to-how-sustainability-innovation-and-policy-converge-in-one-of-the-most-progressive-nations-in-renewable-energy-and-circular-economy-chichak-bairamova-0\">&#8220;The experience offered firsthand exposure to how sustainability, innovation and policy converge in one of the most progressive nations in renewable energy and circular economy,&#8221; Chichak Bairamova.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"684\" data-id=\"40067\" src=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-1024x684.jpg\" alt=\"\" class=\"wp-image-40067\" srcset=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-1024x684.jpg 1024w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-300x200.jpg 300w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-150x100.jpg 150w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-768x513.jpg 768w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-1170x781.jpg 1170w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-585x390.jpg 585w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business-263x175.jpg 263w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/study-sustainable-business.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>From clean energy and regenerative agriculture to biotechnology and tourism, Iceland demonstrates how cross-sector collaboration and systems-based solutions are essential for lasting transformation. But these aren\u2019t siloed efforts\u2014they\u2019re integrated, holistic approaches with measurable impact.<\/p>\n\n\n\n<p>Just as valuable as the business insights were the cultural lessons. \u201cWhether it was <a href=\"https:\/\/www.linkedin.com\/in\/olafur-reynir-gudmundsson-96a4a5\/\">\u00d3lafur<\/a> opening both his home and the doors of Parliament to us, or the everyday kindness of those we met, it\u2019s a model of how personal and professional worlds can coexist with grace,\u201d shares Spencer.&nbsp;<\/p>\n\n\n\n<p>This human-centered approach to business gave students insights on the role of culture, tradition and community values in leadership. \u201cI look forward to applying these insights in my future career\u2014helping organizations rethink resource use, embrace circular strategies and contribute to more sustainable businesses,\u201d says Chichak. Iceland\u2019s unique blend of innovation and integrity shows that sustainable transformation is as much about people as it is strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-a-global-classroom\">A global classroom<\/h2>\n\n\n\n<p>Global Immersion Week is key to the transformational learning journey offered at IE Business School. Through direct exposure to global challenges and innovative solutions\u2014and face-to-face meetings with sector trailblazers\u2014students return not only with new knowledge, but with a renewed sense of direction. The experience sharpens their ability to lead with purpose, equipping them to turn insights into real-world action.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-this-trip-reaffirmed-the-importance-of-working-with-nature-not-against-it-of-seeing-waste-as-opportunity-and-of-nurturing-relationships-with-people-who-share-your-purpose-spencer-grohovsky\">&#8220;This trip reaffirmed the importance of working with nature, not against it, of seeing waste as opportunity, and of nurturing relationships with people who share your purpose,&#8221; Spencer Grohovsky.<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"677\" data-id=\"40069\" src=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-1024x677.jpg\" alt=\"\" class=\"wp-image-40069\" srcset=\"https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-1024x677.jpg 1024w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-300x198.jpg 300w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-150x99.jpg 150w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-768x508.jpg 768w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-1170x773.jpg 1170w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-780x516.jpg 780w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-585x387.jpg 585w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans-263x175.jpg 263w, https:\/\/www.ie.edu\/uncover-ie\/wp-content\/uploads\/2025\/06\/sustainable-business-plans.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>The <a href=\"https:\/\/www.ie.edu\/uncover-ie\/study-ethics-in-business-master-in-sustainability-and-business-transformation\/\" target=\"_blank\" rel=\"noreferrer noopener\">Master in Sustainability &amp; Business Transformation<\/a> fuels more than just academic growth. It inspires students to take bold steps in their professional paths, driving change in industries where <a href=\"https:\/\/www.ie.edu\/uncover-ie\/ai-leadership-how-to-be-a-good-boss\/\" target=\"_blank\" rel=\"noreferrer noopener\">sustainable practices<\/a> are essential.<\/p>\n\n\n\n<div class=\"wp-block-columns banner h-banner banner-b is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h3 class=\"wp-block-heading banner-title\" id=\"boost-your-career-with-our-master-in-management\">Learn about sustainability in global business<\/h3>\n\n\n\n<p class=\"banner-content\">Join us at IE Business School for the groundbreaking Master in Sustainability &amp; Business Transformation.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button banner-btn\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.ie.edu\/business-school\/programs\/masters\/master-in-sustainability-and-business-transformation\/your-career\/\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>There are few places more breathtaking.<\/p>\n","protected":false},"author":56,"featured_media":40063,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_wpscppro_dont_share_socialmedia":false,"_wpscppro_custom_social_share_image":0,"_facebook_share_type":"default","_twitter_share_type":"default","_linkedin_share_type":"default","_pinterest_share_type":"default","_linkedin_share_type_page":"","_instagram_share_type":"default","_medium_share_type":"default","_threads_share_type":"","_google_business_share_type":"","_selected_social_profile":[],"_wpsp_enable_custom_social_template":false,"_wpsp_social_scheduling":{"enabled":false,"datetime":null,"platforms":[],"status":"template_only","dateOption":"today","timeOption":"now","customDays":"","customHours":"","customDate":"","customTime":"","schedulingType":"absolute"},"_wpsp_active_default_template":true},"categories":[1078,389],"tags":[499,451,740,483],"class_list":["post-40062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ie-trips","category-student-life-experience","tag-business-and-management","tag-business-school","tag-master-in-sustainability-and-business-transformation","tag-masters"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Global Immersion Week in Iceland: Sustainability in global business<\/title>\n<meta name=\"description\" content=\"Interested in sustainability in global business? 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