Learn alongside professors and experts, Grupo Santander and Ericsson and analyze the impact of digital disruption through a business lens and a focus on technologies such as Big Data, AI, Blockchain and 5G.

Explore how new technologies are disrupting the banking and financial world to create new opportunities to add value—from new payment systems to machine learning applications in capital markets.

Rapid tech innovation has influenced both long-established businesses and the legal status quo with new business models such as fintechs and regtechs. In this program, you'll dive into the impact this change has made.

In today’s climate, professionals are increasingly expected to leverage data to inform decisions and strategy. In this course, participants will obtain a comprehensive introduction to data science by exploring analytics, extracting insights and creating meaningful data displays.

No-code tools and AI technologies are revolutionizing how websites and apps are built. Learn how to use no-code tools and platforms to build a wide range of digital products without coding, including websites, web apps, and mobile apps. Create content and automate processes to boost your digital business using AI-based tools and platforms.

Discover how extended reality and augmented reality technologies work and implement them to meet business challenges, improve your relationships with your clients, and bring teams together to create more value for your organization.

Discover how to create value thorugh UX: understand customer needs, design your UX strategy, and test its impact on your business.

This course delves into the powerful and transformative approach of Disruptive Thinking, exploring its core elements and practical applications in today's digital world. providing participants with the knowledge and tools needed to become agents of change within their respective fields.

Match your objectives to the technology that will enable you to meet your organization´s challenges, compare open vs. licenced innovation solutions, and apply frameworks to generate innovation.

In this course, we will examine how technology has transformed the ways in which firms compete and has become an important factor in management decisions across the business. You will learn about models for technology as a transformational driver and discover how to apply that to your organization.

Over the course of five weeks, this online program uses real-world examples and case studies to unpack what it takes to effectively manage teams through digital transformation and redefine business strategy.

This program will introduce you to the principles of digital marketing. Discover the pillars of a successful marketing strategy, the role of content marketing (SEO, email marketing, social media), and how to measure the impact your marketing investment.

In this program, you will learn how to leverage frameworks to build sales channels that place the customer at the center of digital transformation. You´ll examine the foundations and current trends in digital and hybrid sales models so you can deliver value to your customers.

In this course, you´ll discover the meaning and relevance of customer centricity in your organization. Pick up key concepts, tools and skills to understand the value that each customer provides and get ready to lead a customer-obsessed digital transformation.

Provided with a framework for making sound, strategic, and innovative agendas, learners will acquire the knowledge and skill set needed to allow them to see uncertainty as opportunity and craft high-level portfolios of strategic options that have a higher chance of yielding success.

Through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation, this course will guide participants through innovation management terminology and concepts and the impact of enterprise innovation on the individual, exploring idea management frameworks and looking at how companies need to be structured for constant and sustainable innovation.

En este programa ejecutivo online de 6 semanas aprenderás a desarrollar estrategias digitales en los equipos de Recursos Humanos y beneficiarse del entorno digital para potenciar la marca empleadora.

In today’s fast-paced business environment, financial knowledge is essential. This program offers you the skills and expertise to make prudent financial decisions in your business or firm. This six-week program provides a practical approach to financial concepts.

Explore how new technologies are disrupting the banking and financial world to create new opportunities to add value—from new payment systems to machine learning applications in capital markets.