2. Career Areas within this pathway
Marketing, Branding & Sales
Within the big world of Marketing, Branding & Sales we’ve identified five major job categories that are large and/or growing. We call these Career Areas, and we invite you to explore whether any of these might be a good fit for you given your unique aspirations, interests, and strengths.
Strategic Marketing
& Brand Management
Sales & Business Development
Customer Insights
& Market Research
Creative Direction, Content & Branding
Digital Marketing,
Digital Sales & Analytics