Author: Benjamin Bridson

Benjamin is the editor of Uncover IE. His writing is featured in the LAMDA Verse and Prose Anthology Vol. 19, The Primer and Moonflake Press. Benjamin provided translation for "FalseStuff: La Muerte de las Musas", winner of Best Theatre Show at the Max Awards 2024. Benjamin was shortlisted for the Bristol Old Vic Open Sessions 2016 and the Alpine Fellowship Writing Prize 2023.

Global Online MBA application tips from an IE Business School expert

MBA application tips at IE Business School

Before we discuss how to apply for MBA programs at IE Business School, you should bear one thing in mind: we want you to succeed.

Palo Alto Networks: Careers in cybersecurity with Sebastian Viehhofer

Palo Alto Networks: careers advice from Sebastian Viehhofer

A career in tech wasn’t initially on the cards for Sebastian Viehhofer.

Why do we study economics? A brief history lesson with 5 reasons to study more

Why do we study economics: Adam Smith head

Why do we study economics? Because it excites us? Because it sounds impressive? Because it’ll make us rich?

The evolution of the C-suite: New executive titles shaping business

C-suite titles shaping industry

First of all, the “C” stands for “Chief”.

Take the plunge with Global Immersion Month: A unique experience with one of the best MBA programs in Europe

Experiencing one of the best MBA programs in Europe with IE Business School

One thing often surprises us about the International MBA—the nervousness surrounding our Global Immersion Month.

The benefits of our Global Online MBA vs in person programs: A student perspective

Benefits of an online mba vs in person

Think about this: the online learning industry has grown by 900% since the year 2000.

AI in business: Artificial Intelligence and synthetic personas

Synthetic personas and Artificial Intelligence in Business

Your name is John Benson. You’re fifty years old, lactose intolerant and you’re in the market for a new brand of butter.

How marketing, communication & sales dual degrees can catalyze your career

Dual degrees for integrated marketing communications

As the tech-driven job market evolves daily, specializing in a single skill is no longer sufficient.

The role of social capital in business: Why relationships matter

What is the social capital definition that is affecting industry

At 14, I got a BlackBerry. Why? Because business went down on BBM.

Key HR trends and skills shaping the future of talent management

Key HR trends in 2025

If you work in human resources—we’re sorry.

Data science for business: the differential toolkit for leading tomorrow’s competitive landscape

Masters in data science at IE School of Science & Technology

“I’ve compared this program to other offerings on the market, and it’s definitely the most complete and practical one out there,” Raquel explains.

Your 5-step checklist for the International MBA admissions process: Study abroad in Madrid

MBA admissions process at IE Business School

We need candidates who fit our culture, and you need a school that matches your goals.

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