Bernardo Crespo

Academic Director of the Digital Transformation Management Program at IE Business School

Co Founder & Inspirer at esc-XL.com | Escapadas Exponenciales: Executive Digital Detox

Bernardo Crespo

From digital marketing to data models and connecting the dots through digital strategy, Bernardo has accompanied hundreds of C-suite professionals to design and execute the digital transformation roadmap in their own companies. Bernardo, member of the Digital Advisory Board of IE Business School and Academic Director in digital transformation at IE Executive Education, has also been a Digital Transformation Leader in Divisadero -a Merkle company- helping Fortune 500 companies in partnership with Adobe, Google and Salesforce. Previously, he was Head of Digital Marketing at BBVA and assumed a leading role in the bank’s digital transformation. Bachelor in Business Administration and Master in Relational Marketing, CRM and E-commerce, he is also an ontological coach (ICF, ACTP). Specialties: Business Strategy, Data Strategy and Digital Marketing.

Professor of

Digital Transformation Executive Program

El Programa de Dirección en Transformación Digital ofrece de forma intensiva, profunda y práctica, inmerso en un entorno directivo los conocimientos, habilidades y experiencias necesarias para afrontar con éxito el reto de la transformación digital en las organizaciones.

Exponential Learning | Program | Spanish | Part Time

Hacking Exponential Growth

Hacking Exponential Growth is a pioneering program for senior executives from all areas of business who are eager to develop a strategic framework that incorporates an effective combination of linear and exponential growth business models. During this program you will be able to identify and develop key skills for designing, executing and understanding exponential business models.

Exponential Learning | Program | English | Full Time

Executive Summer School

The Executive Summer School adopts a “learning by doing” methodology and offers you the opportunity to identify, explore and overcome the challenges of management in a constantly changing business environment. You will live different roles related to the main management frontiers and explore the five essential areas of management with leading academic and renowned professionals.

Exponential Learning | Program | English | Full Time

Master in Digital Business & Innovation

Tech is everywhere, in every industry, in small, mid and large organizations in every function… We must adapt to a digital world and thrive, or fade out. “Legacy” businesses that rely on history and a big name are facing a big threat: nimble, tech-savvy businesses led by innovative minds. Tech is now an integral part of business, no matter the sector, and the Master in Digital Business & Innovation will prepare you to drive the much-needed change to evolve and adapt to the new digital economy.

School of Human Sciences and Technology | Program | English | Full Time

Advanced Innovation Program in the Real State Sector: Proptech

Un programa que aborda la innovación y la tecnología como palancas de transformacion en el Sector inmobiliario, para competir con éxito en el entorno actual, eminentemente disruptivo y digital.

Exponential Learning | Program | Spanish

Marketing Management Program

El Programa de Dirección en Marketing y Ventas forma a los directivos en las claves que les permitirán acceder con éxito a la nueva dirección de marketing y ventas de las empresas. Una dirección poderosa impulsada por los CEOs de las compañías, que desafía de una manera constante a las inercias, y que permite adquirir todos los recursos necesarios para vivir con pasión y éxito los retos de la nueva economía.

Exponential Learning | Program | Spanish | Part Time

Management Program in Corporate Finance

El Programa de Dirección en Finanzas Estructuradas y Finanzas Corporativas aborda desde modelos financieros de Corporate Finance basados en la viabilidad y rentabilidad de los proyectos empresariales, hasta la gestión de mercados de capitales, el funcionamiento de intervinientes como los Private Equity o Venture Capital, o los  aspectos jurídicos-fiscales de operaciones de compra-venta de empresas y  de transacciones financieras.

Exponential Learning | Program | Spanish | Part Time

Management of the Luxury Universe Program

El Programa de Dirección y Gestión Estratégica del Universo del Lujo traslada al alumno los grandes cambios que se están produciendo en el sector, tanto en el mercado como en el producto en sí. Incide en la transformación del lujo hacia el retail, en la adaptación al mundo digital, así como en los nuevos países emergentes o el desarrollo imparable del turismo.

Exponential Learning | Program | Spanish | Part Time