As an expert in Sustainability and Sustainability Marketing, Gillian currently divides her time between academic and consulting endeavors.
With more than 20 years of experience in senior sales & marketing roles within multinationals (Kellogg´s, Heineken, NH Hotels), including the last 10 years as an Independent Consultant in Marketing and Sustainability, Gillian has consulted for brands such as Unilever, Danone, Campofrio, Johnson & Johnson, Coca-Cola and Heineken across markets such as W.Europe, CEE, Russia, Asia and the US.
Her educational background in Business, Marketing and Sustainability along with her professional experience as a Marketer allows her to understand the issues both from an overall business and environmental perspective and to hone in at a brand level in order to drive real change at scale among brands and consumers.
Her expertise areas focus on regenerative business, sustainable food systems and regenerative agriculture, sustainable tourism, nature & biodiversity business strategies and consumer behaviour change as a driver of sustainable lifestyles.
CORPORATE EXPERIENCE
• Sustainability & Sustainability Marketing Consultant, Independent, Spain, 2011 – Present
• Global Commercial Marketing Manager, NH Hoteles, Spain, 2010 – 2011
• Marketing Consultant, Maxxium España, Spain, 2010
• Marketing Communications Consultant, Fundación Tomillo, Spain, 2009
• Marketing Director, Scottish & Newcastle Ibérica (Heineken), Spain, 2004 – 2008
• Customer Marketing Manager, Scottish & Newcastle UK (Heineken), UK, 2001 – 2004
• Regional Key Account Manager, Kellogg´s, UK, 1999 – 2001
ACADEMIC EXPERIENCE
• Adjunct Professor of Sustainability & Sustainability Marketing, IE Business School, Spain, 2021 – Present
• Visiting Professor Sustainability Start-Ups, Neoma Business School, France, 2021
• Visiting Professor Sustainability Start-Ups, DHBW Heilbronn, Germany, 2020
• Sustainable Tourism Professor, UNWTO Academy, Spain, 2021 – Present
• Lead Professor Sustainability for Advertising professionals, Creatives for Climate, 2021 – Present
ACADEMIC BACKGROUND
• Executive Education, Sustainability Leadership & Corporate Responsibility, London Business School, UK, 2020
• Executive Education, Sustainability Business Management, Cambridge Institute of Sustainability Leadership, UK, 2019
• International MBA, IE Business School, Spain, 2009
• Bachelor of Commerce (Hons): Edinburgh University (major in Business Ethics), UK, 1999
