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Rachida Justo

About me

Born to a Tunisian mother and a Dominican father, and married to a French citizen, Professor Rachida Justo likes to describe herself as a product of globalization. “I am very versatile and in that respect, the cultural diversity and openness to change of IE Business School provides me with an ideal environment where I can develop my potential."
POSITION

Professor of Entrepreneurship and Social Entrepreneurship, IE Business School, 2006-present

COMPANY

IE Business School

It is this atypical profile that underlies Rachida’s interest in fields like women entrepreneurs or social enterprises. For Professor Justo, “human beings are very complex and I find it fascinating to analyze how one person can have different expectations.”

Rachida explores how entrepreneurs struggle to deal with important dilemmas, such as how to reconcile professional and family ambitions, how to create a business that successfully achieves the double bottom-line of economic performance and social value, or the implications of these aspirations in terms of firm performance and growth. These are some of the issues that Rachida addresses in her research, published in journals like Frontiers of Entrepreneurship Research, the International Journal of Entrepreneurship and Small Business and the Journal of Research in Marketing and Entrepreneurship.

She has received several awards, including the Best Women’s Entrepreneurship Paper Award from the Academy of Management Conference, and IE’s Best Teaching Case Award. Since 2002, Rachida has been a member of the Global Entrepreneurship Monitor, the largest single study of entrepreneurial activity in the world.

From 2003 to 2007, she worked as the associate director for the associate dean’s office at IE Business School.

Her cross-cultural background also gives her a unique and valuable perspective. Profiles like Rachida’s are currently in high demand among leading international business schools. In addition to exceptional teaching skills, professors must have strong research skills, real-world experience and expert insights into the world of global business management.

Academic Background:

  • Ph.D in economics and development (cum laude), Universidad Autónoma de Madrid, Spain
  • Entrepreneurship Teacher’s Program, Harvard Business School, U.S.
  • Bachelor’s degree in business administration (with honors), IHEC University, Tunisia.

Teaching and professional experience:

  • Professor of entrepreneurship and social entrepreneurship, IE Business School, 2006-present
  • Associate Director, Associate Dean Office, IE Business School, 2003-2007
  • Research member of the GEM project Global Entrepreneurship Monitor, 2002-present