Digital Strategies for Business

Creating Value through Technology
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A traditional approach to business is now redundant. Customer needs have evolved thanks to the digital revolution, and businesses must adapt. During this program, you will analyze digital disruption’s impact through a business lens while gaining insights into how companies capitalize on technology.

Date
19 Feb - 27 Mar, 2020
Duration
5 weeks
Schedule
6 - 8 hours of study per week
Format
Online
Language
English
Intake
February
Tuition Fees
€ 1.950
Pathway
Digital, Data & Tech
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If you need further information about the program, please contact us.

Sara Plácido

Admissions Associate Director

+34 91 568 96 30
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Why this program?

Value-Adding Transformation

Learn how to implement different technologies to digitalize any corporate strategy while adding value.

A Digital, Hands-on Experience

Manage and lead product and service innovation initiatives in the digital space.

Learn About the Latest Tech

Familiarize yourself with key technologies—from cloud and blockchain to analytics, AI and robotics.

Deep-Dive Into Data Management

Demonstrate the importance of information technology and understand issues surrounding data management.

Choose the Best Tech Solutions

Appraise new and upcoming technologies which will shape people, businesses and societies.

Faculty

ProfileCasimiro Juanes

Adjunct professor of Digital Innovation and Digital Transformation at IE Business School

ProfileRamiro Montealegre

Visiting professor of Technology and Digital Innovation at IE Business School

"The online learning environment felt like a community. We had the opportunity to connect with other colleagues as we shared our ideas and experiences, leading up to practice tests and preparing for exams. In addition, the online sessions were very enriching and interactive. The live sessions were particularly impressive because you could see your classmates connected to the virtual classroom from all around the world. The program itself is very well structured, and it encourages you to always go the extra mile."
Arianna Carrizo
Project Manager - Fitch Ratings
"The online experience at IE exceed my expectations. It got me hooked and excited since day one. I’ve never felt this way before in other programs."
David Gallardo
Chief Operating Officer at 100 Montaditos - Restalia Group
"What I loved most about the program were the challenging real-world examples used in class, and the fact that the faculty and the whole IE team were always available whenever I needed them."
Lydia Gutierrez
WM EMEA Control Manager - J.P. Morgan

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