OVERVIEW
This master ’s-level online course is designed to provide strategic insights into applying generative AI in businesses to drive digital transformation and enhance enterprise value. Over three weeks, participants will engage in concise video lectures, interactive learning activities, and thought-provoking discussions to learn how to develop and implement a generative AI adoption strategy that aligns with business objectives and improves organizational processes.
Learning Outcome
By the end of this course, participants will be able to create a generative AI implementation strategy to improve company processes and achieve business objectives across various industries.
DATE
November 12th - December 10th, 2025
SCHEDULE
5 - 6 hours of study each week
- Marina Tomás EsquivaProgram Advisor
GOT QUESTIONS?
If you need further information about the program, please contact us.
WHY THIS PROGRAM?
- 01.
Build value for your business
Use the latest technology to grow your business.
- 02.
Learn about the latest technology
Discover how generative AI, low-code, and no-code solutions work.
- 03.
Hands-on experience
Create stunning websites, apps and solutions for your business.
- 04.
Boost customer engagement
Connect to your customers with the power of AI and no-code tools and chatbots.
- 05.
Streamline workflows
Develop time-saving workflows using robotic process automation.
SPECIAL CONDITIONS
ALUMNI
As an IE alumni you are part of our community, and we want to support your passion for Lifelong Learning. Therefore, all IE alumni receive 25%* off tuition fees for all Executive Education programs.
*Alumni from Intensive Programs (less than a week duration), Summer Schools or High Impact Online Programs will receive 15% off.
Neither scholarship is compatible with other deductions.
CORPORATE
At IE, we are committed to encouraging companies to enroll teams of their employees. We believe this allows them to explore new perspectives together and speak a shared language of change.
Companies that sign a Corporate Agreement are eligible for a 15% off the tuition fee for Executive Education programs for group of employees. Additional services and support may also be available for a Corporate Partner Agreement. Neither scholarship is compatible with other deductions.
Frequently Asked Questions
What is the Generative AI: Unlocking Enterprise Value program about?
The program is designed to equip participants with the knowledge and skills to implement generative AI and low-code solutions, allowing them to develop a competitive advantage and streamline business processes.
What is the duration of the Generative AI: Unlocking Enterprise Value program?
The program lasts for 4 weeks.
Is the program designed to be compatible with my work and personal activities?
Yes, the program is online and designed to be compatible with your work and personal activities, requiring 5-6 hours of study per week.
Is there any kind of mentoring or support for students during the training?
Yes, participants receive continuous support through live sessions, real-world case studies, and hands-on projects guided by expert instructors.
Where is the Generative AI: Unlocking Enterprise Value program held?
The program is held online.