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Programs in Marketing, Communication & Sales

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Programs in Marketing, Communication & Sales

WHAT ARE THE PROGRAMS IN MARKETING, COMMUNICATION & SALES ALL ABOUT?

In today’s globalized world, business success comes from a team of skilled professionals capable of influencing the decisions of their customers. Modern marketing, communications, and sales strategies call for teams who can balance tech and innovation with a human touch. These teams have opened up roles in social media strategy, VR development and more, leading recruiters to seek out professionals prepared to connect with customers and who have perfected their use of today’s communication platforms.

Designed to strengthen the relationship between people and companies, our Marketing, Communication and Sales programs prepare students to drive global connections. Combining digital and traditional platforms, our graduates are able to fully understand their customers' wants and needs—and add a perfect human touch.

EXECUTIVE MASTER IN STRATEGIC MARKETING & COMMUNICATION

MASTER IN STRATEGIC MARKETING & COMMUNICATION

MASTER IN CUSTOMER EXPERIENCE & INNOVATION

MASTER IN DIGITAL MARKETING & ANALYTICS

MASTER IN MARKET RESEARCH & CONSUMER BEHAVIOR

MASTER IN CREATIVE DIRECTION, CONTENT & BRANDING

INTERNATIONAL MBA

MASTER IN INTERNATIONAL RELATIONS

MASTER IN MANAGEMENT

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CAREER PROSPECTS

Opening the door to endless opportunities, our Marketing, Communication and Sales programs help students find the career best suited for them. The IE Talent & Careers team is behind student success as they help create their personal brands, enhance their CVs, and connect them with leading industry professionals. Our alumni have gone on to work as:

Companies

ROLES

TYPES OF ORGANIZATIONS

Brand Managers

Digital Content Creators

Corporate Affairs & Communication Managers

Experience & Innovation Designers

Consumer Insights Generators

Digital Marketing Managers

Social Media Strategist

Public Affairs & Stakeholder Manager

Innovation Consultant

Creative, advertising and communications agencies

Top multinational organizations in various sectors

Media production companies

Design studios

E-commerce companies

Branding consultancies

Governmental and non-governmental organizations

PR agencies

Market Research & Consulting firms

Startups of their own

What’s trending in the world of Marketing, Communication & Sales?

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Find out more about your program

EXECUTIVE MASTER IN STRATEGIC MARKETING & COMMUNICATION

This program takes the latest advancements in technology and equips you with a 360-degree vision of the world of marketing and communications. Through a focus on how marketing and communication professionals and brand managers can harness the power of digital platforms, social media and digital strategy, the Executive Master in Strategic Marketing and Communication provides the necessary tools to become an impactful leader in your field and the flexible online and face-to-face format so you can continue your career while studying.

Location

Online & Madrid

Format

Part Time

Duration

15 months

Intake

April

Language

English

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MASTER IN STRATEGIC MARKETING & COMMUNICATION

The Master in Strategic Marketing and Communication is a 10-month program, starting with a common core period in which you will learn, together with students from other Marketing, Communication & Sales Masters programs, the fundamentals to sharpen your creative, analytical, commercial, business, strategic and digital skills. After the common core period, you will then go into your specialized program of choice. During the program, you will also have the opportunity to participate in optional certificates or an international experience.

Location

Madrid

Format

Full Time

Duration

10 months

Intake

October

Language

English

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MASTER IN CUSTOMER EXPERIENCE & INNOVATION

In the Master in Customer Experience & Innovation, students discover how to research, analyze, synthesize, design, test, and deliver multifaceted experiences and interactions with real product and service offerings.

Location

Madrid

Format

Full-Time

Duration

10 months

Intake

October

Language

English

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MASTER IN DIGITAL MARKETING & ANALYTICS

The Master in Digital Marketing & Analytics is a 10-month program, starting with a common core period in which you will learn, together with students from other Marketing, Communication & Sales Masters programs, the fundamentals to sharpen your creative, analytical, commercial, business, strategic and digital skills. After the common core period, you will then go into your specialized program of choice. During the program, you will also have the opportunity to participate in optional certificates or an international experience.

Location

Madrid

Format

Full Time

Duration

10 months

Intake

September

Language

English

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MASTER IN MARKET RESEARCH & CONSUMER BEHAVIOR

The Master in Market Research & Consumer Behavior prepares young professionals from diverse backgrounds for creative or analytical careers that involve understanding market intelligence and consumer psychology.

Location

Madrid

Format

Full-Time

Duration

10 months

Intake

October

Language

English

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MASTER IN CREATIVE DIRECTION, CONTENT & BRANDING

The Master in Creative Direction, Content & Branding is a 10-month program, starting with a common core period in which you will learn, together with students from other Marketing, Communication & Sales Masters programs, the fundamentals to sharpen your creative, analytical, commercial, business, strategic and digital skills. After the common core period, you will then go into your specialized program of choice. During the program, you will also have the opportunity to participate in optional certificates or an international experience.

Location

Madrid

Format

Full Time

Duration

10 months

Intake

September

Language

English

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INTERNATIONAL MBA

Our flagship full-time MBA program in Madrid. Get into a voyage to uncharted business heights. An intense full-time 50% customizable program. Designed to create an environment for transformation, a hothouse for unconventional thinking. Only for the brave.

Location

Madrid

Format

Full Time

Duration

11 months (plus extension options)

Intake

September & January

Language

English or Bilingual (English & Spanish)

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MASTER IN INTERNATIONAL RELATIONS

The Master in International Relations trains professionals in the dynamics that shape global affairs and provides them with the ideas and tools required to effectively lead government agencies, corporations, civil society and multilateral organizations in a fast-changing environment.

Location

with a one-week field trip to Brussels and the OECD Headquarters in Paris

Format

Full Time

Duration

10 months

Intake

October

Language

English

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MASTER IN MANAGEMENT

It’s a brave new world out there. After more than 10 years inspiring recent graduates, our Master in Management offers the most customizable program to date providing you with innovative skills and techniques to successfully negotiate the twists and turns on the road ahead and shape the future you.