“Take advantage of the career fairs, participate in relevant programs such as the LVMH Inside program. Join IE Luxury & Fashion club and be an active member, talk to your classmates and stay positive!”
Alison Gillot, , Spain
Project Manager Digital & Media - International, Chanel
- Program studied
LEARN MORE ABOUT ALISON
“In September 2018 right after graduating from IE, Alison Gillot went back to France, the country where she grew up, to start a job at her dream luxury fashion house: CHANEL.
Before starting at IE, Alison worked as a Sales and Customer Operations Manager at the New Balance HQ in Boston, MA. After this job experience, she decided to pursue a double degree at IE Business School: MBA & Master in Market Research & Consumer Behavior.
Nowadays, Alison is a Project Manager in Digital Communication at CHANEL in the Paris office. She started her new job soon after graduating from IE and she is now working specifically in the Watches and Jewelry division of the luxury company.
“Starting at CHANEL was not only a change in the industry but it was also a complete change in the type of role and a full geographical change of scenery going from the U.S. to Spain, and finally back to France”
To know more about Alison’s career strategy and industry shift continue reading the conversation between Alison and Anny Alarcón, IE Master in Management 2019 student and Career Ambassador.”
“My role consists of orchestrating the global digital campaigns that we launch for jewelry and watches collections in all the markets around the world. I work in very close collaboration with the Artistic Direction, the Marketing team, and all the regional teams to ensure the best campaign development and roll-out. We work on each campaign from concept creation, to asset creation (ECRM, Social Media, website, Display, etc.), to the local adaptation and final global launch.”
HOW DID THIS JOB FIT INTO YOUR CAREER STRATEGY?
“After graduating from Bentley University with a Marketing Bachelor’s degree in 2012, I set a plan to first acquire strong working experience in the 4-5 years that followed, to then apply concrete professional learnings and enrich them with an MBA.
Four years later, I was managing a team of eight Account Managers at New Balance, had learned so much about Operations and all different functions of a footwear and apparel company, the retail industry, and I was ready to move forward.
As planned, I decided to join one of the World’s most prestigious MBA program and relocated to Madrid to start the Dual Degree program in 2017. Starting at IE, I was determined to make an industry switch and come back to Luxury after graduating. Added to that, I also wanted a change in function; I wanted to transition to a more customer driven and centric role.
Needless to say, the MBA and specialization with the second Master enabled me to do just that as I landed in Digital Communication at CHANEL.”
HOW DID YOU FOUND THIS OPPORTUNITY?
“I saw the opportunity on CHANEL’s career website. I applied online and then spoke with my career advisor, Andrea Gutierrez, who coincidently knew someone in HR at CHANEL Paris.”
HOW DID TALENT&CAREERS HELP YOU?
“Andrea Gutierrez helped me by passing along my CV through a more direct channel. As you can imagine, there are hundreds, if not thousands, of applicants for any role at CHANEL and, even with a strong and unique background, getting an interview without a connection is quite a challenge… That said, I’m extremely grateful and thankful to Andrea for helping me get a foot in the door of my dream luxury fashion house.”
ALISON'S RECRUITING PROCCESS
CHANEL is a private company and a world leader in creating, developing, manufacturing and distributing luxury products. Founded by Gabrielle Chanel at the beginning of the last century, CHANEL offers a broad range of high-end creations, including Ready-to-Wear, Leather Goods, Fashion Accessories, Eyewear, Fragrances, Makeup, Skincare, Jewelry and Watches. CHANEL is also renowned for its Haute Couture collections, presented twice yearly in Paris, and for having acquired a large number of specialized suppliers, collectively known as the Métiers d’Art. CHANEL is dedicated to ultimate luxury and to the highest level of craftsmanship. It is a brand whose core values remain historically grounded on exceptional creation. As such, CHANEL promotes culture, art, creativity and “savoir-faire” throughout the world, and invests significantly in people, R&D and innovation.