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Natalia Bayona

My story

As the leader of the innovation and digital transformation strategy of United Nations World Tourism Organization (UNWTO), Natalia Bayona is in charge of bringing “Healing Solutions Tourism Challenge” to life, a global call to all entrepreneurs, startups, innovators ready to implement solutions to recover tourism.
WHO

Natalia Bayona, Spain

POSITION

Senior Expert on Innovation and Digital Transformation at United Nations World Tourism Organization