Lucía Miranda
My name is Lucía Miranda and I’m a project manager for customer experience development projects at Cloud District. My digital focus is recent: before 2021, I was in event production and worked at the Inter-American Development Bank in Washington, D.C. for four years. I consider myself to be an empathetic, proactive, organized, enthusiastic, dedicated person who adapts easily.
"It has been five months of lots of learning that have opened my mind and the door to a wide range of possibilities."
The pandemic forced Lucía Miranda to reinvent herself professionally. Throughout 2021, she enrolled in two IE programs that opened her mind and fully immersed her in the digital revolution. Now, her career is quite different than it was two years ago, but it’s precisely this change that motivates her to keep growing as a digital transformation professional.
Why did you decide to further your education at IE?
I decided to study because of the employment situation I found myself in due to the pandemic. I worked in event production and coordination and suddenly, from one day to the next, no events of any kind were being held anywhere in the world. I realized how “boxed in” I was in my specialization and that I should get my skills up to speed if I wanted the opportunity to keep growing professionally. I wasn’t really sure what I should study until a headhunter told me that, today, what companies value the most is having knowledge of digital transformation.
Do you think that your time at IE has changed your focus in your career?
Without a doubt. I think it’s vital not to get stuck in a rut, and to always be willing to learn new things in order to grow. Until the pandemic, I had never thought about changing sectors and, although it’s been hard, I’m glad I went outside of my comfort zone, both for the opportunity to learn new things, and because I’ve been able to reuse the skills I already had for a new purpose.
What is your current professional status?
I’m currently learning and assimilating knowledge from the Digital Transformation Management Program at a digital product consulting firm, with responsibilities and projects that are very different from what I was doing until March 2020.
What is the most valuable lesson you learned during the program? Do you have any inspiring stories you’d like to share with your classmates?
It has been five months of lots of learning that have opened my mind and the door to a wide range of possibilities. For me, one of the most important lessons has undoubtedly been the discovery of the importance of people and the soft skills that strengthen creativity, empathy, active listening, humility, and many more. The more we use technology and data, the more human we have to be in how we create relationships with our customers and employees and, above all, when we think about leadership models.