In today’s digital world, it’s no longer an option to rely on traditional business models. User-centered design is the way of the future—and, for that matter, the present. This Dual Degree will prepare you to face these new realities by encouraging you to think critically about the customer journey and develop products and services that optimize user experiences through innovative design. What’s more, you’ll complement these skills with the managerial and organizational training of IE University’s world-renowned International MBA.
At IE Business School, we believe that the leaders of tomorrow must possess not only a deep understanding of effective leadership strategies, but also specialized knowledge in emerging fields. This degree program provides the best of both worlds; first it lays a solid foundation in business fundamentals through the International MBA, which it then builds upon with the specific skills needed to drive innovation in the design of products, services and brands.
When it comes to efficiency and rigor, IE University’s Dual Degrees are among the best postgraduate programs in the world. In less than two years, you’ll gain valuable real-world experience and technical expertise that will elevate your career to the next level. You’ll learn how to transform the customer experience, think outside the box and apply what you’re learning in real-world situations. Design your own educational path and take the next step toward your professional goals with all of IE University’s resources at your fingertips.
ready to enhance their corporate leadership skills, deepen their knowledge and revolutionize the customer experience.
an innovative educational approach that combines management training with CX and UX optimization.
corporate leaders who can manage teams effectively and create cutting-edge solutions for customers and buyers.
The International MBA is an official degree program. Students must fulfill the following requirements to be able to request the issuance of the Official University Degree upon completion of the Master Program. If educational prerequisites are not provided and/or if the requirements are not met on time, the student will not be able to request the official university degree as issued by the Spanish government. In this case, the studies will not be official under Spanish educational regulations.
The Master In Customer Experience & Innovation is a University Private Degree from IE Universidad*, and taught in IE Business School. More information on what earning a University Private Degree from IE Universidad entails.
*IE Universidad is a University officially recognized by the Spanish education authorities, allowed to grant both University Official Degrees (Bachelor’s, Master’s and PhD degrees), which are specifically regulated and accredited by Spanish Ministry of Education and University Private Degrees (Master), that are specifically designed by the University towards the professional application of their studies and the constant update of higher education, preserving the educational standards of excellence of IE. Both types of degrees are equally backed by the rigor and prestige of IE University.
At IE University, we have carefully streamlined related subject areas to create unique paths featuring similar programs. Guided by these paths, you can take control and discover the right program for you. Explore these 2 areas to find the specific program that fits with your career goals.