Summer Program

IEU ONLINE SUMMER PROGRAM

In times like these where social distancing has become the current social norm, we have chosen to meet the challenge by innovating and activating a 100% online summer program!

The IEU Online Summer Program is an intensive and enriching summer course designed for students who are eager to explore different fields of study, which could lead towards their ideal career path.

Expand your knowledge in integral subjects vital for a well-rounded education focusing on the social sciences, business entrepreneurship, economics and aspects of human society and culture while developing essential soft skills in teamwork, creative problem solving, negotiation and communication techniques.

Expect to grow personally and professionally by connecting with likeminded peers in our international learning environment. We would love to have you join us this summer in this new online experience at IE University!

Why join the IEU Online Summer Program?

PROGRAM CONTENT

The IE University Online Summer Program is a two-week academically dynamic online course comprised of webinars, debates, team-building projects, extracurricular activities & more!

The first phase of this innovative program will give you the opportunity to boost your soft skills through workshops on leadership, personal branding, public speaking and teamwork. During the second phase, you will be able to discover different fields of study through engaging online sessions led by our very own faculty.

  • PHASE 1: 20 hours
    1 Leadership & Soft Skills

    We offer you an inspiring set of workshops with Professor Balvinder Singh Powar to understand the Power of Soft/Leadership Skills to help us build a Culture of Innovation especially in Uncertain and Extreme times such as now with COVID. This is a complex time but also one of Opportunity where strong Virtual and Non Virtual Teamwork & Leadership will be key to Success.

    You are the Leaders of the Future, so the time is Right!

    Experience what it would be like to study at IE University where key aspects are Entrepreneurship, Innovation, Diversity and Positive Social Values. This is reflected in the fact that both the IEU professors and students are truly global citizens from all parts of the world and many professors are also business people leading exciting and innovative projects.

    The sessions will be informative and participative with a final challenge.

    Learn how we can inspire each other to take Responsibility, Put Ideas + Values together to Make Things Happen despite circumstances & Dream BIG!

  • PHASE 2: 28 hours
    1 THEMATIC LABS

    With a wide variety of options available, it can be tough to narrow down what academic field you want to study, so do not worry, we have made it easier for you.

    We will offer you a series of workshops ranging on various areas of interest, in order for you to gain insight that will help you make an informed decision about your future.

    In this phase, ALL participants will have a chance to experience different academic possibilities and discover their ideal career path through engaging dynamic sessions.

    • Design for everybody!
    • Data Analytics and Artificial Intelligence
    • Entrepreneurship: How to become an influencer and create a successful YouTube channel
    • Global Economic Challenges
    • Marketing, Communications and Behavior
    • Social Entrepreneurship and Development

    Afterwards, you will then have an opportunity to delve further into the area that you are most attracted to on the Immersion Day on Wednesday, July 15th.

Agenda

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Leadership & Soft Skills
6 - 7 PM (CET): Breakout session

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Leadership & Soft Skills
6 - 7 PM (CET): Breakout session

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Global Economic Challenges
6 - 7 PM (CET): Breakout session

How has the COVID-19 pandemic affected our economic lives? We will review the basic facts about the worst health crisis of our times and calibrate its effects on output, and how governments have responded.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Marketing, Communication & Behavior
6 - 7 PM (CET): Breakout session

Decisions…Decisions…To buy or not to buy? Have you ever thought about all the factors that lead up to your decision to make a purchase? Are you interested in pursuing a career in marketing, public relations or communications? The Marketing Communication and Behavior sessions are designed to introduce students to the world of consumer behavior and marketing communication. You will find out why consumer behavior is important to the field of marketing and learn about the consumer decision making journey. On the immersion day, students will have the opportunity to take what they have learned about consumer behavior to create a marketing campaign for an actual product. We look forward to seeing you there!

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 5.45 PM (CET): Entrepreneurship: How to become an influencer and create a successful YouTube channel
5:45 - 6.15 PM (CET): Breakout session: Teams ideate a proposal for a specific target segment, define business model
6.15 - 7 PM (CET): Sharing proposals & Wrap up

Why do you think some YouTubers are successful and some others aren’t? What if I told you that I have the formula to become one of them? Let’s work together on doing it. Participants will learn the basics of creating a business, the lean startup philosophy, and customer development methodology, along with the concepts of value proposition and business model, through case studies of their idols and one of their favorite activities.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Design for everybody!
6 - 7 PM (CET): Breakout session

In this session we will be learning how to think and create like a designer using a series of exercises where we will explore together the processes that make good design. We will deploy design thinking principles to learn how to understand the user or client wishes, how to create a mind-map of our own ideas and to predict the challenges that lay ahead. We will also put ourselves in the shoes of a user or a client and learn how to properly formulate and communicate our proposals. These exercises will provide a sneak peak into the world of design and how it functions.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Data Analytics & Artificial Intelligence
6 - 7 PM (CET): Breakout session

How AI is disrupting industries?
In this session we will cover the fundamentals of AI, how it can be used, when it can be used and specially for what are we using it as an enabler. We will scratch the surface on the different types of ML algorithms and how AI can be used in robotics, computer vision, IoT, etc. disrupting different sectors and making our lives easier.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Social Entrepreneurship & Development
6 - 7 PM (CET): Breakout session

Can Social Entrepreneurs help solve the problems of poverty and development?
Despite global attempts to eradicate poverty, over 4 billion people still lack access to basic resources and services, such as potable water, basic health services, and primary and secondary education. Until these services are more evenly distributed, our world will always be plagued by injustice and inequality. The global community must thus work harder to address the needs at the Base of the Pyramid, the poorest segment of the world’s population, often excluded by markets, banks and multinationals. Session 1 will explore some basic facts about poverty and development, and how social entrepreneurs offer innovative solutions to problems that affect the world’s 4 billion most underprivileged people. Session 2 will give delve deeper in the subjects of poverty and social innovation and analyze specific social entrepreneurs and the lasting impact they are making in their respective countries.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity (optional)
4 - 6 PM (CET): Immersion Session
6 - 7 PM (CET):Breakout session

You have to choose one session only!

DESIGN FOR EVERYBODY: Empathy and prototyping
In these sessions we will be focusing on understanding the users’ needs and environment, visualizing his spoken ideas and solving problems with creative solutions. We will learn why innovation comes from thinking outside the box, how to use mistakes as a learning experience for growth and we will explore the idea of fast prototyping in order to communicate our designs, but also as a system of understanding what iteration means for designers. We will take a deeper look into the design process and have a clearer understanding of why a designers mind is good at solving problems.

DATA ANALYTICS & ARTIFICIAL INTELLIGENCE: DEEP DIVE INTO NARROW AND WIDE AI AND USE CASES
In this session we will start with the different between narrow and wide AI, and we will explore the different disciplines within narrow AI and how they are used, from ML to NLP, Computer Vision, Expert systems. We will understand the fundamentals of each of them and how all of them converge providing us with more advanced solutions to problems and opportunities that appear across industries

ENTREPRENEURSHIP: BRAND, STRATEGY & CHANGE
Learning about business, management, and entrepreneurship is, in many ways, learning about ´how the world works´; how our global society works. Anyone in business knows that the world is currently experiencing an exponential rate of change, which is affecting organizations and societies everywhere. In a world that is volatile, uncertain, complex and ambiguous: how do business organizations adapt to (and most importantly: lead!) change? How do they adapt their business strategy? How do they manage their brand identity? How can organizations leverage change to drive positive impact? Participants will learn about these issues by working together in teams and with the whole class, including deep-diving into a business case.

GLOBAL ECONOMIC CHALLENGES
Digging deeper: how might the COVID-19 pandemic change our world?
We will look at how the pandemic might affect in the longer time our working lives, global trade and migration, European integration, and others.

MARKETING, COMMUNICATION & BEHAVIOR
Decisions…Decisions…To buy or not to buy? Have you ever thought about all the factors that lead up to your decision to make a purchase? Are you interested in pursuing a career in marketing, public relations or communications? The Marketing Communication and Behavior sessions are designed to introduce students to the world of consumer behavior and marketing communication. You will find out why consumer behavior is important to the field of marketing and learn about the consumer decision making journey. On the immersion day, students will have the opportunity to take what they have learned about consumer behavior to create a marketing campaign for an actual product. We look forward to seeing you there!

SOCIAL ENTREPRENEURSHIP & DEVELOPMENT
Can Social Entrepreneurs help solve the problems of poverty and development?
Despite global attempts to eradicate poverty, over 4 billion people still lack access to basic resources and services, such as potable water, basic health services, and primary and secondary education. Until these services are more evenly distributed, our world will always be plagued by injustice and inequality. The global community must thus work harder to address the needs at the Base of the Pyramid, the poorest segment of the world’s population, often excluded by markets, banks and multinationals. Session 1 will explore some basic facts about poverty and development, and how social entrepreneurs offer innovative solutions to problems that affect the world’s 4 billion most underprivileged people. Session 2 will give delve deeper in the subjects of poverty and social innovation and analyze specific social entrepreneurs and the lasting impact they are making in their respective countries.

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Leadership & Soft Skills
6 - 7 PM (CET): Breakout session

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

3 - 4 PM (CET): Extracurricular activity
4 - 6 PM (CET): Leadership & Soft Skills
6 - 7 PM (CET): Breakout session

Participants are expected to involve 1 hour of independent study per day at their own pace
This agenda is subject to change

4 - 6 PM (CET): Final Challenge Presentations