IE pays homage to Isaac Asimov for World Book Day

IE’s contribution to the festivities came in the form of a workshop on “Robotics: the 4th Industrial revolution,” which paid homage to Isaac Asimov on the 25th anniversary of his death.

Cynthia Fernández Lázaro, Director of IE Editorial and organizer of the event, explained that the event was centered around Isaac Asimov because he is regarded as one of the fathers of science fiction. “He wrote dozens of educational books in which he managed to combine IE’s core values of innovation, technology, diversity, and the humanities. The workshop featured a screening of an interview held with Isaac Asimov in 1988 in which he predicted the massive change that new information technologies would bring to the world of education. In the interview, Asimov said that in the near future computers would enable access to education, and, more importantly, that each individual would be able to learn at their own speed, from their own home, in the direction they want, and that then everyone would enjoy learning and drawing up their own curriculum.”

The event was held in the WOW Room, IE’s classroom of the future. Manuel Alonso Coto, an IE expert in digital marketing, spoke at the event about the future of robotics and how it will impact our day-to-day lives. The workshop also featured the broadcast of a continous reading carried out by 28 participants from 14 countries who included Diego del Alcázar Benjumea, Executive Vice President at IE, Santiago Íñiguez de Onzoño, President of IE University, and deans of IE Schools, along with professors, students and alumni. They all shared the reading of a short story by Isaac Asimov, entitled “True Love.”

IE Business School offers a technology-driven learning ecosystem for leaders who make a real difference in the world through innovation, global vision, an entrepreneurial mindset, and a unique focus on humanities. Recognized as one of the world’s leading business schools, IE Business School has a faculty of more than 500 professors who teach students from 131 countries on its master, PhD and executive education programs. IE’s alumni network comprises more than 50,000 graduates who currently hold management positions in some 165 countries.

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