Woman smilling, header of the program

Master in Digital Business & Innovation

duration11 Months
languageEnglish
locationMadrid
intake April | September*
FormatIn-person
MODE OF STUDYFull-time
duration11 Months
languageEnglish
locationMadrid
intake April | September*
FormatIn-person
MODE OF STUDYFull-time

A MASTER FOR PEOPLE WHO MAKE THINGS HAPPEN ​

Creating a lasting impact means understanding the difference between trying and achieving—and mastering the skills required to close that gap. A career in the digital world requires a mindset capable of overcoming tough challenges with patience and a holistic set of skills. Impact is about who you really are, how you think and how you react to any given situation.   

The Master in Digital Business and Innovation gives you the skills needed to succeed in today’s digital world and beyond. Throughout your transformational journey, you will reset your concepts of data to understand and answer real-world questions in order to implement innovative solutions. You will use influence and persuasion to get your team on board, and debate, negotiation and collaboration to gain trust in the workplace. All of this will be complemented by a set of digital skills that analyzes, visualizes and utilizes data without a second guess.   

Our hands-on approach and practical methodologies put you in real-world situations of pressure, all within the safety of a lab with like-minded classmates and an expert faculty. Test your skills, experiment with your gaps and discover exactly what sets you apart from the rest. Find the next best you.

Master in Digital Business & Innovation | IE Business School

WANT TO KNOW MORE?

MAKE AN IMPACT…

Success today requires constantly updating your skills and staying ahead of the digital transformation happening around us. To help you stand out from the rest, the Master in Digital Business and Innovation goes beyond the classroom and dives into who you are and who you want to be. Helping you find your strengths and identify your gaps, this program offers a transformation that includes the required skills and the soft skills you didn’t know you had within. According to the World Economic Forum, the ability to develop your critical-thinking, problem-solving and self-management skills will position you to thrive in tomorrow’s world of work. Our behavioral fitness and mindset training help you find yourself, your impact, your passion and your unique path toward success.

DRIVE LASTING CHANGE…

To secure your dream role, it’s imperative to gain a holistic skill set. Social, emotional and technological skills go hand in hand in decision-making and overcoming challenges. Our unique approach to education means that the Master in Digital Business and Innovation will give you the tech skills and innovative mindset to lead change. As emerging technologies continue to impact today’s market, this program prepares you to perform the tasks at hand with confidence, as well as social and emotional intelligence. Stay ahead of the game, succeed in the future job market, discover the next best you.

SKILLING FOR IMPACT ​

THINKING SKILLS

Business is about problem-solving, but anyone can solve simple problems. Today’s leading companies place a premium on people with the specific skills needed to overcome the toughest issues—the people who can make a lasting impact. The Master in Digital Business and Innovation will equip you with creative-thinking skills, allowing you to bring fresh perspectives and new approaches to problems with no obvious solution. Sharpen your critical, logical and analytical thinking, tackle complex, longstanding problems and change the way you think with our hands-on methodologies and firsthand insights.

BEHAVIORAL SKILLS

You may be a strong leader, but you need people to follow in order to be effective. The Master in Digital Business and Innovation helps you unlock your leadership strengths to bring out the best of your team. Build your behavioral traits, become more proactive, navigate workplace conflicts with ease and lead by example. The behaviors you employ in the workplace are the difference between getting your ideas on the table and getting them put in practice. As you work toward the next best you, you will experiment with real-world scenarios and new ways of working, creating space for personal growth and peak performance in your future.

DIGITAL SKILLS

It’s no secret that digital fluency is a prerequisite for today’s business world, which is why the Master in Digital Business and Innovation is designed to help you make data your biggest ally. You’ll learn how to make the right decisions using data as your basis; how to collect, analyze and visualize data to make a compelling business case; and how to use data to tell stories and sell your ideas. In short, you’ll learn to make data work for you. Data holds the key to understanding a business more deeply, to finding actionable insights to make it function more efficiently and to making decisions that help it operate more effectively. We’ll give you the digital skills you need to put data at the heart of everything you do.

A PROGRAM TO DEVELOP THE RIGHT SKILLS FOR REAL IMPACT

To navigate the dynamic landscape of work successfully, you need to develop enduring impact skills that will journey with you throughout your career, undeterred by any social, digital, or economic shifts.​ This is where the Impact Skills Accelerator comes in as a crucial component of your Executive Master in Digital Transformation & Innovation Leadership that will help you develop and refine an essential and unique set of impact skills through comprehensive training. You will be able to think critically, communicate effectively, collaborate with diverse teams, adapt to change.... and really make things happen in the workplace and beyond.​

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FREQUENTLY ASKED QUESTIONS

What key skills and knowledge will I gain through the Master in Digital Business and Innovation?

You’ll build your capacity for business innovation and explore the possibilities of the digital ecosystem, complemented by the valuable, hands-on skills essential for a tech-centered career.

Is a Master in Digital Business and Innovation worth it?

Today, tech drives every facet of daily life and it’s becoming more and more important in the business world. A Master in Digital Business and Innovation gives you the knowledge, tools and skills to lead innovation and digital transformation, which have become core concerns for companies in every industry and sector.