Sales & Marketing
By Thierry Campet. Being truly disruptive requires more than just being better than your competitors. For one thing, you have to constantly challenge your offering and ensure it matches users’ needs. Beyond that, surprising designs and innovations involving advanced creative techniques have increasingly become the hallmark of companies determined to succeed now and in the future. Is your brand creative enough?
The premium traveler is not just looking to get from point A to point B, but to make it an experience.
Brands should aim for a globally balanced presence to overcome regional crises.
