IE School of Architecture and Design has partnered with Ingka Centres for an exciting Real Estate challenge
IE Real Estate Competition
THE NEW RETAIL: HOW CITIES REBUILD POST-PANDEMIC
The IE School of Architecture and Design has partnered with Ingka Centres for an exciting new challenge about the world of retail and how it is expanding into city making—and we want to hear from you. Submit your answers to our questionnaire regarding Ingka Centre´s new development project for the chance to win one of four scholarships to the IE Master in Real Estate of your choice, part-time or full-time.
So what are you waiting for? Think creatively about the future of the city and your future. We hope it will be at IE!
The pandemic has altered the way we use public spaces. And companies like Ingka Centres are taking note. They are re-thinking their physical spaces and the relationships with their context. The iconic retailer is set to open its first inner-city London store in 2022.
The urban store—located in the heart of the Hammersmith and Fulham borough—marks a shift in the brand’s strategy to go beyond simply retail and to meet consumers’ evolving needs. This development will have huge real estate and architectural implications on the surrounding area.
IKEA’s parent company Ingka Centres acquired the space, Kings Mall Shopping Centre, from Schroders for £170 million (€200 million) in 2020. The vision is to create an Ingka Centre to be a “meeting place.”
After being completely redeveloped, Kings Mall will become Ingka Centres’ first mixed-use project in a downtown location, easily accessible by both private and public transport. With 27,133 square meters of functional facilities, including the shopping center and car park, the space will be anchored by an IKEA city store.
Although Kings Mall will remain a retail-led destination with stores like H&M, Primark, Lidl and Sainsbury’s, this new meeting place will go far beyond shopping. It will be heavily driven by the needs of the local community and “co-created” with local authorities to become a go-to destination for people to shop, socialize and relax.
According to Ingka Centres, IKEA’s People & Planet Positive strategy—the company´s sustainability agenda—will be at the forefront of the redevelopment.
First Place (one winner)
Will be awarded consisting of:
Pending admission to the IE Master in Real Estate of your choice (part-time or full-time), an €11,000 scholarship towards tuition fees for the 2021-2022 academic year.
Second Place (three winners)
Will be awarded consisting of:
Pending admission to the IE Master in Real Estate of your choice (part-time or full-time), a €9,000 scholarship towards tuition fees for the 2021-2022 academic year.
There are no registration fees for the IE Real Estate Competition.
Submissions must be sent directly to Victor Aleñar, Senior Manager Global Recruitment Team at IE University
Please book a call with Victor if you have any doubt.
DOCUMENTS TO BE SUBMITTED
- Each candidate must send their answers to the questionnaire in a vertical .pdf format that is a maximum of five pages. The questionnaire can be downloaded here.
- Candidates must also submit their CV.
- Optional: If you would like to submit additional material, you can send one horizontal slide—16:9 or 4:3—in .jpg or .png format.
Please note that all text must be in English. Font, sizing and layout must be consistent with the given template.
Files must be named as follows: surname_name_ courseletter.pdf
Example: John Smith, candidate for “MRED”: Smith_John_MRED.pdf
Documents must be submitted to Victor Aleñar, Senior Manager at Global Recruitment: firstname.lastname@example.org
CEO UNEXUM Real Estate and Director of the Global Master in Real Estate Development at IE School of Architecture and Design
Project Development Manager, from IKEA Centres, leading the Kings Mall Project.
EMEA Program Manager, UK CPM Atlantic Cluster at IKEA Group
ABOUT OUR REAL ESTATE PROGRAMS
Global Master in Real Estate Development Part-Time
The Global Master in Real Estate Development (GMRED) was designed to explore the relationship between real estate development, investment and city infrastructure in a holistic, comprehensive approach—with a special focus on technology and sustainability. Leading professionals and academics in the sector will guide you through case studies that delve into the facets of residential and commercial architecture, land use, offices, hospitality and logistics. In this program, you will learn the skills and knowledge needed for the future of real estate and boost your career prospects for leading the sector.
• Duration: 15 months (intake: October) • Format: Part-time • Language: English • Location: Madrid + Mexico City + Online
Master in Real Estate Development Full-Time
The Master in Real Estate Development (MRED) provides the skills and insight to help define our urban future. Rooted in finance, this one-year program explores the relationship between real estate and city development to gain a profound understanding of the development process and its future implications.
• Duration: 10 months (intake: October) • Format: Full-time • Language: English • Location: Madrid
If you have any question dont hesitate in contact us!Admissions.Architecture@ie.edu