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Human Behavior

16 / 09 / 2020

Jobs-to-Be-Done: Innovation Guided by an Understanding of the Customer

Organizations need to improve their capacity to innovate, but their approach to this challenge is sometimes less than ideal. In this interview, Scott Anthony, a senior partner at the growth strategy consulting firm Innosight, shares the keys to innovation: put customers at the center of everything you do, understand their needs, and identify their jobs-to-be-done.

Business & Finance | Entrepreneurship | Marketing Human Behavior | Innovation | Sales & Marketing | Strategy
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10 / 09 / 2020

Customers: Beyond the Data

Business & Finance | Marketing Data | Human Behavior
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The Ancient Art of Storytelling | IE Insights
07 / 09 / 2020

The Ancient Art of Storytelling: Character, Compassion, and Cooperation

Business & Finance | Entrepreneurship | Marketing Human Behavior | Talent
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Escuchando la diversidad
18 / 08 / 2020

Listening to Diversity

Diversity | Humanities | Managing People Global Affairs & Law | Human Behavior
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Atencion y concentracion
11 / 08 / 2020

Focus and Concentration

Human Behavior | Innovation | Technology
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Verdadero o falso
30 / 07 / 2020

True or False, Fiction and (Dis)information

Global Affairs | Humanities | Innovation & Technology Human Behavior | Sales & Marketing | Strategy
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Sara Flynn - La creatividad es una forma de pensar
29 / 07 / 2020

Sara Flynn: “Creativity is a way of thinking”

Design & Architecture | Humanities Human Behavior | Talent
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Un paso al frente en la generacion de confianza | IE Insights
08 / 07 / 2020

Step up and Build Trust

Business & Finance | Innovation & Technology | Marketing Competitiveness & Growth | Human Behavior
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Nuevas reglas para un nuevo mundo
06 / 07 / 2020

New Rules for a New World

Building Resilience | Managing People Human Behavior | Strategy
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A proposito de la venta
23 / 06 / 2020

On Sales

Innovation & Technology | Marketing Human Behavior | Strategy
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La certeza de lo atemporal en tiempos de incertidumbre
19 / 06 / 2020

The Certainty of the Timeless in Times of Uncertainty

Building Resilience | Managing People Human Behavior | Sales & Marketing | Strategy
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