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Sales & Marketing

Radiografia del viajero premium 2000x1131
14 / 02 / 2019

Understanding the Premium Traveler

By Jörn Gieschen and María Eugenia Girón. Tourist destinations roll out the red carpet for premium tourism, thanks to the profitable and highly influential visitors this segment brings.

Competitiveness & Growth | Sales & Marketing | Strategy
Read
Maria Eugenia Giron y Diana Robino
30 / 01 / 2019

The Digitalization of the Premium Traveler

Sales & Marketing | Smart Society | Technology
Watch
Futbol o Netflix Conversamos con el presidente de LaLiga
06 / 11 / 2018

Soccer or Netflix? Our Conversation with the President of LaLiga

Competitiveness & Growth | Sales & Marketing | Strategy
Read
02 / 11 / 2018

Winners or Losers in Digital Transformation

Competitiveness & Growth | Innovation | Sales & Marketing
Watch
Infografia - Digitalizacion y creatividad en el sector del lujo eng|Digitalizacion y creatividad en el sector del lujo 1092x678
14 / 09 / 2018

Digitalization and Creativity in the Luxury Sector

Competitiveness & Growth | Sales & Marketing
Discover
Ni Amazon ni Mercadona el futuro del food retail es Amaz-ona
06 / 09 / 2018

Neither Amazon nor Mercadona: The Future of Food Retail Is ‘Amaz-ona’

Competitiveness & Growth | Sales & Marketing | Strategy
Read
04 / 09 / 2018

New Digital Marketing for a New Financial Context

Finance & Control | Innovation | Sales & Marketing | Technology
Watch
Los procesos de construccion de marca del volumen a la densidad
05 / 07 / 2018

Brand-Building Processes: From Volume to Density

Sales & Marketing | Strategy
Read
El retail europeo como motor de la internacionalizacion y la sostenibilidad
21 / 06 / 2018

European Retail as a Driver of Internationalization and Sustainability

Competitiveness & Growth | Sales & Marketing | Strategy
Read
Infografia - Siete claves para una experiencia WOW eng
05 / 06 / 2018

Seven Hallmarks of a WOW! Experience

Competitiveness & Growth | Sales & Marketing | Strategy
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Branding y storytelling un matrimonio muy bien avenido
31 / 05 / 2018

Branding and Storytelling: A Match Made in Heaven

Sales & Marketing | Strategy
Read

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