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Career tracks

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    duration

    3 months

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    Location 

    Madrid

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    Language

    English

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    Format

    Full-time

  • Mode of study

    In person

  • Intake

    September 

Boost Your Career with an Optional Career Track

After completing your master program, you’ll be able to join an additional optional term to specialize in the most relevant industries for the full-time Master Programs of the Marketing, Communication & Sales Pathway or the Master in Talent Development & Human Resources. During this Career Track from September to December, you’ll enjoy a career-driven curriculum with several practical consulting projects, in-company visits, project-based learning and additional networking opportunities for your job recruitment process.*

*The Career Track will have an additional cost. There are limited spots in each track and you may enroll before joining IE University or while you are doing your master’s degree, up to the deadline that will be communicated by the academic team.

CAREER TRACKS

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    MARKETING IN FASHION, LUXURY & FMCG

    Master end-to-end growth strategies from consumer & fashion sectors to luxury markets. This track equips students to navigate the future of luxury, fashion, and fast-moving consumer goods. Students explore how iconic brands evolve, how new ventures take form, and how consumer expectations shift in a digitally accelerated, sustainability-driven world.

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    SALES STRATEGY & REVENUE GROWTH

    Build revenue engines with advanced CRM, pipeline management, and strategic selling. This track offers a hands-on approach to scaling commercial growth, combining core sales methodologies with go-to-market strategy, market expansion, and data-driven decision making, with a strong focus on AI and automation.

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    MARKETING IN MEDIA & ENTERTAINMENT

    Decode marketing & comm's across film, gaiming, sports, music & audio and creator's economy. This track explores how entertainment and media drive brand influence and consumer attention. Participants learn to design and measure marketing in a content-driven world, developing integrated strategies that connect entertainment IPs, brand partnerships, and audiences.

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    CHANGE LEADERSHIP

    Become a Change Agent and develop human-centric leadership capabilities to drive organizational transformation. This track builds change leadership skills from deep self-leadership to influencing others and organizations, combining human-centric frameworks and real-world practice. Participants apply change frameworks in real practice and conclude with a capstone project focused on driving transformation in an organization.

Program Structure
3 months
MARKETING IN FASHION, LUXURY AND FMCGs
SALES STRATEGY & REVENUE GROWTH
MARKETING IN MEDIA & ENTERTAINMENT
Program Structure
3 months

*Please note that our program content is continually updated to remain in sync with market demands. Therefore, we advise you that the content is subject to change and it can be dependent on student demand.

WHERE IS OUR FACULTY WORKING?

Our faculty bring real-world expertise directly into the classroom. Explore the diverse companies and organizations where they are currently working.

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Application Process & Tuition Fees

To study a Career Track, you must first graduate from one of our Master’s programs listed below. Once enrolled in a Master’s program, you can choose the Career Track as an optional add-on.

    Conditions

    • These tracks are only available to students in their year of graduation from one of the before mentioned Master's programs.
    • The track intake begins after you complete your Master's program.
    • You can also complete the Marketing in Fashion, Luxury & FMCG Career Track independently through our Lifelong Learning Platform. Learn more: https://www.ie.edu/lifelong-learning/programs/professional-diploma-fashion-luxury-fmcgs/#content
    • Tuition fee details can be found on the Admissions & Fee section of your chosen Master's program.
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    Specializing in success with Career Sector Tracks in Marketing, Communication & Sales

    Our Career Sector Tracks give you true hands-on experience.