Yohan Di Pinto Trindade
“A dreamy energetic boy, always going after his aspirations”. “A wanderer under (de)construction”
I was born and raised on the coast of São Paulo, Brazil and I have always been a life-visionary. Being the youngest among three siblings, I decided to go abroad and finish my High School studies in Vancouver, Canada, while working in my very-first paid job as a child caregiver, earning money to help extend my stay in the country.
After coming back home, I started my Bachelor studies in Business Administration, and during my academic journey, I embarked on a few entrepreneurial challenges, such as the Empreenda Santander Program, and the JTI Bright Challenge, and also had the opportunity to go abroad on a few Work Exchange Programs. Now, after having finished my Master in Strategic Marketing & Communication at IE Business School, I decided to focus my career goals on continuing living in Europe, and working within Brand Management, which lead me to start a position at Amazon Spain.
I have a bit less than four years of working experience in the Trade Marketing and Customer Service Industries. I worked for Johnson & Johnson, Procter & Gamble, and The Walt Disney Company. I love outdoor activities, travelling, playing board games, and never say no to friends’ gatherings. One might say I have a specific bittersweet sense of humor or that I am addicted to tattoos, which I agree on, but in fact I am considered by many as an introvert with a big heart.
“A dreamy energetic boy, always going after his aspirations”.
“A wanderer under (de)construction”
WHAT ARE YOU PASSIONATE ABOUT:
Marketing, Sales, Brand Management, Data Analytics, Learning new languages, Culture Exchange.
WHAT DO YOU LOVE DOING ASIDES WORK? (PASSION AND HOBBIES):
Travelling, Hiking, Tattoos, Board Games, Friends’ gatherings, Karaoke nights, Getting lost on trips (then finding cool places 😉).
DEFINE YOUR EXPERIENCE IN (the program) IN ONE WORD.
Fulfilling
IN WHAT WAYS DO YOU THINK THE PROGRAM HAS CHANGED YOUR LIFE PROFESSIONALLY AND PERSONALLY?
On a personal level, it gave me the opportunity to meet people from over 20 countries, that I can now call friends (and an extra excuse to have to travel more to visit them!). Moreover, the program will challenge you in ways that will make you deeply reflect about yourself, your inner goals, and priorities in life.
On the professional side, I faced over 10 business challenges that make you explore your knowledge about several Marketing topics and push for that extra mile to become an exceptional leader. Additionally, as I was constantly working on group projects, you learn a lot on teamwork, resilience, compromising as well as negotiation skills that are key in real-business scenarios.
WHAT HAS BEEN YOUR FAVORITE MEMORY OF YOUR EXPERIENCE?
Apart from the many outings with my friends and the trips we did, I would have to say that my favorite moment was having the opportunity to give the Graduation Speech and say a few words to over 200 students and 600 attendees. It was a blast!
WHY DID YOU CHOOSE TO STUDY THIS PROGRAM AT IE?
I chose IE for three main reasons:
1) The program they offered was exactly what I was looking for in terms of length, curriculum, and prospects
2) The high reputation and international recognition of the University.
3) The diversity and opportunities it offers across its buildings.
4) (extra one!) The location! In Madrid city you will never get bored.
WHAT WERE SOME OF THE MAIN CHALLENGES THAT YOU ENCOUNTERED ON YOUR WAY? HOW DID YOUR MASTER PROGRAM AND IE HELP YOU THROUGH THESE CHALLENGES?
Being away from home, family and friends can be tough sometimes. Also, the overload of work on peak weeks and the uncertainty of the job market might turn you down, but IE has enough resources to, not only make you feel at home surrounded by people who care about you, but also, to provide you with the tools that will help you thrive in your academic and professional life.
WHAT IS NETWORKING LIKE IN (the program)?
IE gives you many opportunities to connect with people, and it is up to you to decide how deep you want to get involved. You may graduate with the same diploma as your fellow classmates, but what you do outside of the classroom will define your prospects as much as what you do within. This is one of the things I love about IE.
Moreover, the University has so much to offer! Just to name a few things, you have the Labs where you can get a real-life work experience, Campus Life and the Student Services who will do everything they can to help you settle and enter the community, the Career Center which provides great help in applying for jobs and practicing interviews. The last also provides one-on-one advisors in whichever field you're interested in. Last and not least, countless number of workshops, talks with inspiring speakers, student-led clubs and more invaluable resources that encourage you to drive into your passions and learn something new outside the classroom.
