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Master in Strategic Marketing & Communication

Gain a 360º strategic view of marketing & communication
duration10 months
languageEnglish
locationMadrid
intakeSeptember*
MODE OF STUDYFull-time
FORMATIn-person
duration10 months
languageEnglish
locationMadrid
intakeSeptember*
MODE OF STUDYFull-time
FORMATIn-person

MASTER IN STRATEGIC MARKETING & COMMUNICATION ADMISSIONS & FEES

The IE Admissions Department has a rigorous selection process. We seek motivated, creative and high-potential candidates who stand out for their academic and/or professional achievements, as well as interpersonal skills. We take a holistic approach when evaluating each candidate in order to bring in the most talented people into our international classrooms.

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TUITION

36.000€*

*Conditions:

  • Tuition is reviewed on a yearly basis and therefore subject to change.
  • Special Conditions for IE Alumni, please contact your admissions advisor for more information.
  • To become an IE University student, all IE Community members should make a one-off contribution to the IE Foundation. This is a single payment of €1,200 to be made during the enrollment process.

PAYMENT PLAN

We understand that you’re making a significant investment and we believe that maximizing the availability of payment plan options is important in making your Master in Strategic Marketing & Communication affordable. 

Kindly note that plans with more than 3 consecutive installments will be charged 400€ for the administrative service it involves.

For further information, please contact the Admissions Department.

Our payment plans offer the following benefits:

1

The ability to pay your tuition fees in up to 6 consecutive installments

2

They can be used in conjunction with your financial aid award should you receive a scholarship

3

Our payment plans are interest-free and there are no pre-approval requirements or credit checks

MASTER IN STRATEGIC MARKETING & COMMUNICATION FORMAT APPLICATION PROCESS

Step 1: Online Application form

Candidates should complete the sections that appear in the online application form and must also upload the following documents:

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Admissions step 1

STEP 2: Online Assessment

Once you have submitted your online application and paid the application fee, you will receive a link to answer three live questions, two in video format and one in written format. This way, our admissions team will be able to meet you virtually and evaluate your capacity to respond in real time.

STEP 3: Entrance Exam

Students are required to take either the ieGAT (IE Global Admission Test), GMAT or GRE testAny of these three options are accepted.

Admissions step 3

STEP 4: Personal Interview

You will have a personal interview (face-to-face or via online) with a manager of the Admissions Team.

admission step 4

STEP 5: Admissions Committee Final Decision

After the interview, your entire application will be evaluated holistically by our Admissions Committee. This is the last step of your application and it will take roughly 1-2 weeks for the Admissions Committee to get back to you with a final decision. Admissions are valid for the intake you apply to and the following one.

admission step 5
IEGAT video

NEED TO TAKE THE IEGAT?

Learn all you need to know about the IE Global Admissions Test.

Admission tips

FINANCIAL AID

We offer customized, merit-based aid and loan programs to make sure financial issues don't impede the success of outstanding students. 

Student services

Our team is here to support you with immigration and relocation processes, such as housing, health care, bank accounts, resources for partners and information about life in Madrid, so that you can focus on studying and enjoying the IE experience.

YOUR IE FOUNDATION CONTRIBUTION COUNTS

The IE Foundation is working hard to make education accessible to all. As part of your enrollment, we ask that you make a one-time donation to help expand its efforts. Your contribution will have a lasting impact.

Frequently asked questions

Review our FAQ responses to better understand everything related to our Admission Processes.

How do I start the application process for the master in strategic marketing & communication?

The first step to applying is to complete and submit the application form. You will need to register with your personal email on our platform and create a password so you can access it as many times as you need.

What are the steps of the Admissions Process for the master in strategic marketing & communication?

1. Fill out the online application form: Candidates should complete the sections that appear in the online application form and upload the required documents. You can access the online application form.
2. Online assessment: Once you have submitted the online application and paid the application fee, you will receive a link to the online assessment, known as the Kira Assessment Kira. This allows the admissions team to get a sense of your personality and potential before proceeding to a possible interview. Completing the assessment is simple—you will be given 3 questions to answer in a set amount of time. One of your responses will be written, and two will be recorded via video. The whole process should only take 20 to 30 minutes to complete.
3. Entrance exam*: Candidates are required to take either the GMAT, GRE, or IE Global Admissions Test ieGAT.
4. Personal Interview: Once you have completed the previous steps, the Admissions Committee will review your application and determine whether to advance you to the final interview phase. The interview will allow us to get to know you better, and further assess certain qualities, such as your personality, capacity for critical thinking, method of self-expression and other communication skills. Our objective is to gauge your potential as a part of IE University, developing a mutually beneficial relationship both personally and academically. This interview can be either face-to-face or via video conference.
5. Final Committee Decision: Once you have completed the application form, submitted the required documentation, and attended the personal interview, your application is reviewed by the University’s Admissions Committee. This is the last step of your application and it will take roughly 1-3 weeks for the Admissions Committee to get back to you with a final decision via e-mail. The first step to apply is to complete and submit the application form. You will need to register with your personal email on our platform and create a password so you can access it as many times as you need.

Can I send my application even if I do not have all the requested documents with me at the moment?

Yes, once we receive your application, we will review the documentation you have submitted and inform you about the remaining items needed for your application.

Is there a deadline to apply for the master in strategic marketing & communication?

No, there is no deadline because we have a rolling admissions process, which means that you can apply at any time of the year. However, due to the large number of applications we receive, we encourage you to submit your application as soon as possible. Keep in mind that a student visa time issue may vary from country to country, for more information please visit Student Services

How long does the admission process take for the master in strategic marketing & communication?

The various stages of our admissions process are aimed at identifying those areas of your academic and personal profile that make you unique, and to make sure that you fit in with our educational model. On average, the admissions process can take between 4-6 weeks, but it will always depend on each specific case. Places in our master programs are limited, and are awarded on a first-come, first-served basis, by strict order of admission date.

No, there is no deadline because we have a rolling admissions process, which means that you can apply at any time of the year. However, due to the large number of applications we receive, we encourage you to submit your application as soon as possible. Keep in mind that a student visa time issue may vary from country to country, for more information please visit Student Services

What are the master in strategic marketing & communication degree requirements?

The Master in Strategic Marketing & Communication requires a passion and determination for driving business success. As part of the application process, students will have to take either the IE Global Admissions test, the GRE or the GMAT. Aside from that, there are no formal requirements.

How much does the strategic master in marketing and communication cost?

The Master in Strategic Marketing & Communication costs €34,000. (see conditions).

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