Master in Management - The Program

Digital Business. Marketing. Technology. International Business. Finance & Entrepreneurship. Choose your journey with the most customizable program up to date.

WORLDWIDE Master in Management | Financial Times 2018

THE PROGRAM: YOUR MASTER IN MANAGEMENT VOYAGE

To succeed in the real world of business, you need to do more than study – you need to experience the business world on every level. Our 10-month Master in Management program is an intense, hands-on, deep dive into the cutting edge of technological innovation. By learning on the frontline in close partnership with real companies, you’ll gain the tools, techniques and insights to drive disruptive transformation in any sector.

Our Master in Management program covers all three vital stages of your voyage:

ie-master-in-management-stages-of-the-voyage

Want to know more?

SETTING OFF - (PERIODS 1 & 2)
MANAGEMENT ESSENTIALS

The strong, inspiring, personal brand of a self made professional is built on solid foundations. In the core courses during the first two terms you will explore the cornerstones of business management, putting in the groundwork on which to build your future career, expanding your perspective, learning to see the business organization as a whole.

THE TURNING POINT - (PERIOD 3)
CHOOSING YOUR TRACK

No two self-made professionals are identical and the Master in Management is a self-driven journey where the road map is different for every student. The program’s new structure offers a range of exciting and ground-breaking tracks and electives to choose from, making the program 50% customizable, which means you get to make yourself in your own image… and then perfect it!

THE FINAL STRETCH - (PERIOD 4)
MASTERING YOUR SKILLS

The 4th period offers more exciting electives to choose from, leaving you with the freedom to cluster these subjects with your chosen track to get a Major, or develop your own customized ‘a la carte’ program that is as unique as you are. For example, if you want to be a self-made entrepreneur, here’s your chance to really hone your skills.

IE Master in Management Rankings

Get to know more about our Master in Management placement in international rankings.

3rd

WORLDWIDE

Master in Management

FINANCIAL TIMES 2017
11th

WORLDWIDE

Master in Management

THE ECONOMIST 2017

The Master in Management Structure

10 MONTHS
Duration	PRE-PROGRAM	FIRST PERIOD	SECOND PERIOD	THIRD PERIOD		FOURTH PERIOD		OPTIONAL
Duration	2 WEEKS	2 MONTHS	2 MONTHS	2 MONTHS		3 MONTHS	1 WEEK	3 MONTHS
Location	YOUR PLACE	MADRID				GLOBAL Optional	MADRID
Subject	PREPROGRAM Intensive Spanish Classes (optional) Careers (Online)	CORE 1 + ORIENTATION WEEK	CORE 2 + i2i CONSULTING LAB	TALENT FORUM	TRACKS: • International Business • Sales & Marketing • Digital Business • Finance & Investments • Entrepreneurship & Innovation	FREE ELECTIVES + GLOBAL IMMERSION WEEK	CAPSTONE PROJECT + GRADUATION	BEYOND BORDERS EXPERIENCE INTERNSHIPS** VENTURE LAB
	PROJECT BE: PROFESSIONAL AND PERSONAL DEVELOPMENT

Orientation Week

Let’s start as we mean to go on! Just before the start of the first Core Period, and after the Opening Day Ceremony, you will participate in a week that provides students with a fun, useful and out-of-the box way to start developing interpersonal and management skills. This fully immersive experience is completely practical, consisting of a series of informative sessions, inspirational lectures and workshops.

Core Periods: Laying the foundations

The first two terms in the program are Core Periods. The courses are common to all Master in Management students, regardless of their track and provide the fundamental building blocks for a successful management career.

FIRST CORE PERIOD: Getting started

The first term ensures that all Master in Management students, regardless of their academic background, have the tools and the necessary skills that will be used throughout the remainder of the Master in Management. Courses focus on the cornerstones of business management and build a solid foundation for the in-depth exploration of the business organization as a whole, not just as a sum of its parts.

COURSES
• Marketing
• Leading People and Teams
• Data Analytics for Decision Making
• Technology and Innovation Management
• Financial Reporting

SECOND CORE PERIOD: Picking up speed

After laying some solid foundations, now you’re ready to start building your skills and widening your focus. During the second term, you will explore the more advanced management techniques employed in today’s rapidly changing business environment. Most courses will focus on the implementation of strategies in global organizations.

COURSES
• Entrepreneurship
• Competitive Strategy
• Operations and Supply Chain Management
• Management Accounting
• Corporate Finance
• Economics

THIRD PERIOD

Getting ready for take off by choosing your flight plan from a choice of 5 tracks.

In the third term, with solid foundations now in place, it’s time to focus on what you want, deepening your knowledge in a specific area according to your specific interests and professional goals, by choosing amongst 5 different tracks. Take a good look at yourself and listen. Whatever comes out of that conversation will undoubtedly give you the competitive edge you need to outperform your peers in the job market.

What track will be yours?

International
Business

International Business

Gear up for a world of constant change

Globalization has led to fundamental changes in the economy, our social life, and our cultural habits, leading to increased complexity in many areas. Today’s decision-makers in business and society must be prepared for unprecedented challenges. This track creates global and multicultural professionals who feel comfortable working in more than one corner of the global marketplace.

Courses

• Management Control Systems
• Advanced Finance
• Corporate Strategy
• Knowing the Market and the Consumer
• International Marketing

Here are just a few of the companies that have recruited graduates with this major:
Sales
Marketing

Sales & Marketing

Shape the revolutionary marketing and communication trends of tomorrow

The Sales & Marketing track creates versatile professionals who are competent in confronting today’s challenges and also have the strategic vision needed to profit from product proliferation. The track will focus on the acquisition of relevant skills and competencies that distinguish effective sales and marketing managers in the 21st century.

* This track is available in English and Spanish

Courses

• Knowing the Market and the Consumer
• Product and Brand Management
• Channel Management and Retailing
• Integrated Marketing Communications
• Strategic Sales and Key Account Management

Here are just a few of the companies that have recruited graduates with this major:
Digital
Business

Digital Business

Become a data savvy disrupter

Digital evolution is driving change – and driving it further and faster than ever before. Proven business models are being challenged by the advent of new technologies, and in this upheaval entirely new industries are emerging while others are becoming redundant. Bringing together Technology, Strategy and and business, this track is for those interested in learning more about the process of extracting value from technology.

* This track is available in English

Courses

• Big Data Analytics
• Coding Principles for Management
• Methodologies for Software Projects
• Building an Online Business
• Digital Business Strategy

Here are just a few of the companies that have recruited graduates with this major:
Finance &
Investments

Finance & Investments

Speak fluent finance

Whether you want to develop a career in the Fintech sector or bring a solid finance perspective to any project, this track meets the growing market demand for versatile general managers with a deeper understanding of Finance.

* This track is only available in English

Courses

• Financial Modelling and Valuation
• Capital Markets and Financing
• International Financial Management
• Investments and Portfolio Analysis
• Financial Statement Analysis and Budgeting Process

Here are just a few of the companies that have recruited graduates with this major:
Entrepreneurship & Innovation

Entrepreneurship & Innovation

Put your ideas into action and become a doer

The IE Business School has a tradition of underwriting our education with the development of a healthy entrepreneurial mindset. This track is designed for those students who want to be their own boss, taking a deeper dive into launching their own businesses right away or at a later stage.

* This track is only available in English

Courses

• Social Entrepreneurship and innovation
• Budgeting and Metrics for Start-Ups
• Entrepreneurial Finance
• Building an Online Business
• Corporate Entrepreneurship
• Start-Up Bootcamp

Here are just a few of the companies that have recruited graduates with this major:

FOURTH PERIOD

Now you’re flying! Now’s your chance to choose from among the +50 different exciting electives available and fully customize your Master in Management. You can either continue to follow your previous track to achieve a Major, or you can choose a range of different electives from other tracks.

Through our hands-on approach to learning and the expertise of our faculty you will have already discovered new talents and interests, widening your perspective on your future possibilities. With the support of a top-ranked business school like IE Business School you can design your own degree, building on solid foundations and using these building blocks to construct a Master in Management that is as unique as you are, and a perfect fit for the future you are creating for yourself!

Marketing

• Pricing Strategy
• B2B Marketing
• Services Marketing
• Marketing Metrics
• Digital Marketing Tools
• Marketing Strategy for Decision Making
• Sustainable Marketing

Technology

• Managing Digital Experiences and Usability
• Managing Tech Start-ups
• Technology Analysis and Forecasting
• Managing Disruptive Tech
• Cybersecurity and Ethical Hacking
• Digital Consulting Project
• Challenges and Opportunities for the Media Industry

Finance

• Derivatives and Risk Management
• Financial Skills for Consulting
• Finance for Multinationals
• Finance for Marketing and Sales Professionals
• Project Finance
• A Chief Financial Officer in Practice
• Credit Risk Analysis
• Fintech
• Private Equity and Venture Capital

Accounting

• M&A Accounting
• The Management and Investment of Warren Buffet
• Professional Ethics and Corporate Responsibility
• Gobierno Corporativo
• Inteligencia Competitiva
• Valuation of Intangibles

Operations

• Project Management (10)
• Process & Services Innovation (10)
• Operations in global networks

Entrepreneurship

• Families in Business
• Scaling your Start-Up
• Legal Aspects of Start-Ups
• Business Intelligence for Start-Ups
• High Tech Entrepreneurship
• Sustainable and Green Entrepreneurship
• Entrepreneurship in Emerging Countries
• Born Global Enterprises

Other Electives

• Derecho de la Empresa
• Derecho Financiero y Tributario
• Humanities
• Talent Management (10)
• Country Economic Analysis (10)
• Gender equality: issues for developed and developing countries
• Retos y oportunidades de la economía española
• Business Government & Society (20)

PROJECT BE:
BE READY, BE SURE, BE AHEAD

Our Project BE program is a thread that runs throughout the Master in Management, giving you plenty of opportunities to develop your soft skills in areas such as programmatic thinking, design thinking, storytelling and personal branding – all incredibly important in today’s workplace, and all key drivers for the success of the self-made leaders of tomorrow.

This part of the program consists of 4 blocks of workshops designed to support personal and professional development.

BE A DIGITAL JUGGLER
(TECH KNOWLEDGE)

In the world of Big Data it’s just as important to handle and communicate data well as it is to understand it. We call this Digital Agility (DA). In this area you focus expanding your digital skills through training in programmatic thinking and doing, data decision tools, spreadsheeting and data visualization.

BE A CHAMELEON
(CREATIVE THINKING)

When technology races ahead you can’t afford to have a fixed mindset – your main advantage will be your ability to adapt. Our methodology focuses on hard-wiring creativity and problem solving into your approach to life, work and learning, building cognitive flexibility through activities such as the Global Immersion Week and training in tools such as Action Learning and Design Thinking.

BE A PQ GENIUS
(COMMUNICATION SKILLS)

You’ve heard of EQ and IQ – and you know that at the cutting-edge of competition both intellectual and personal skills are essential for success. At IE Business School we take this a step further, since we know that doing well at work requires very specific professional skills – or PQ. These include making strong presentations, writing for impact, storytelling and managing upwards, ensuring that your presence brings that X factor that makes a strong team a brilliant team.

BE YOUR CAREER
(PERSONAL BRANDING)

Landing your first job is a great start, and we have plenty of resources and activities that will help you do just that. But that’s just the first step of your career. This area of the program focuses on giving you tools that will help fast track your career beyond that first job, including personal branding, networking, work on your CV, cover letter and mock interviews, and alumni-led coaching. Set your sights high and get ready for the exciting journey ahead!

BEYOND THE PROGRAM

A REAL SENSE OF BUSINESS FOR A REAL BUSINESS SENSE.

No man or woman is an island, no self made individual does it all alone and the IE Business School is no ivory towers institution – our world-leading business school is located in the heart of Madrid’s downtown district and rooted in the real world of business. We use our connections to get you inside the real world of commerce, getting you off to a flying start.

The Executive Insight Series

1 The Executive Insight Series

The Executive Insight Series

Discover first-hand the illustrious careers and current industry challenges of international business leaders. These conferences focus on a wide variety of topics, ranging from Chinese geopolitics and the future of mobile applications, to the branding strategies of multinational retailers.

Get the inside track on companies like:
i2i Consulting Lab

1 i2i Consulting Lab

i2i Consulting Lab

The insight-2-innovation Consulting Lab incorporates the philosophy of Design Thinking. Through the i2i lab, students work with professional facilitators on a live challenge to develop customer-centric solutions. The prototypes developed over a week are then presented to a panel consisting of IE professors and executives from the client firm. Our students have used this lab to solve challenges for the Metro in Madrid, Terminal 4 of Madrid’s Adolfo Suarez airport, Esprit, 3M, Ikea and L’Oreal among others.
Global Immersion Week

1 Global Immersion Week

Global Immersion Week

The optional Global Immersion Week is a unique experience where students can explore international capitals of innovation. You will discover what it’s really like to run a business on a global scale, and gain a working knowledge of local business practices. This will happen through lectures and dynamic sessions led by professors and industry professionals from world-class organizations, alongside visits to top companies where you analyze local success stories through direct interaction with managers. Whether you go to San Francisco, Shanghai, Israel or elsewhere, you won’t want to miss out on this incredible opportunity to learn from main market players such as BMW, PAYPAL, STARBUCKS, and UBER EATS.

The most recent destinations of the Global Immersion Week are:

San Francisco, United States | Silicon Valley and the start-up capital of the world

Shanghai, China | Understand the global reach of business

Tel-Aviv, Israel | A rising technology hub

GET A REAL HEAD FOR BUSINESS.

At IE Business School we will give you all the guidance and tools you need to make your best version of yourself, helping you to discover, develop and enrich skills and talents to put both your life and your career on the right track, opening the doors wide to your future. To complement the rigorous academic curriculum, the cross-curricular focus on perfecting your soft skills and the careers and talent support, we offer countless networking opportunities, contact with top companies, international exchange opportunities, as well as social events, sports competitions and student clubs to enrich your experience from every angle.

Beyond Borders Experience

1 Beyond Borders Experience

Be Global! Beyond Borders Experience

You will also have the opportunity to extend your Master in Management through the Beyond Borders Experience by choosing to either complete a Dual Track, a 3 months long Exchange Program or an internship.
Dual Degrees with other Universities

1 Dual Degrees with other International Universities

Dual Degrees with other International Universities

In today’s ever-evolving business world, greater versatility leads to greater opportunity. With our unique partnerships with Yale School of Management and Antai College of Economics and Management, we give you the chance to diversify your skill-set, broaden your knowledge and prepare to be launched to international success.
Dual Degrees within IE

1 Dual Degrees within IE

Dual Degrees within IE

IE is one of the few Graduate Schools in Europe and the world that offers you the flexibility to customize your education based on your specific interests and career aspirations through a Dual Degree program in less than two years. The Dual Specialization provides a unique opportunity for students to pursue a diverse set of academic interest.

A Dual Degree from IE will give you a competitive differentiation and demonstrate a sharp focus and an airtight commitment to two fields of study.

• Master in Business Analytics & Big Data
• Master in Market Research & Customer Behaviour
• Master in International Relations
• Master in Corporate & Marketing Communication
• Master in Visual & Digital Media
• Master in Customer Experience & Innovation
• Master in Talent Development & Human Resources
• Master in Cybersecurity
• Master in Finance
• Master in Global Corporate Compliance (LLM)
• Master en Derecho Transnacional de los Negocios (LLM)
• Master in Real Estate Development
• Master en Asesoría Fiscal de Empresas
• Master in Digital Business and Innovation
• LLM in International Business Law
• Master in Digital Marketing
• Master in Computer Sciences and Business Transformation

International Exchange

To broaden the scope of the Master in Management program, our students may opt to study abroad at one of our more than 50 partner institutions during the Beyond Borders Experience. Add range and depth to your program though this international experience, at the same time as creating wider networking opportunities after graduation.

Here are some of the participating Universities, but there are many more:

* The list may change each year.

EUROPE

• London Business School
• University of St.Gallen (HSG)
• Università Bocconi
• Sciences Po (Paris Institute of Political Studies)
• RSM (Rotterdam School of Management, Erasmus University)
• WHU (Otto Beisheim School of Management

USA & CANADA

• Babson College
• Pepperdine University
• University of Miami
• Smith School of Business - Queen's University

LATIN AMERICA

• Universidad del Pacífico
• ITAM (Instituto Tecnológico Autónomo de México)

ASIA & OCEANIA

• Jiao Tong University
• The University of Melbourne
• Fudan University

GOT A GREAT IDEA? GET IT LAUNCH-READY

The Venture Lab is IE’s startup incubator, and is designed to help students and alumni explore market opportunities, incubate ideas and accelerate business. The project trains and mentors teams to explore, validate and develop ready-to-launch startup ventures, and is a unique opportunity for students with entrepreneurial spirit and novel ideas to begin the process of transforming those concepts into investment-worthy companies.

TAKEAWAYS
THIS IS YOUR MASTER IN MANAGEMENT!

At the end of the program you will take away so much more than a Master in Management:

By discovering and exploring in depth what you are most passionate about, you will take away the best possible version of yourself, ready to continue growing and developing in a professional environment.

Your international network of fellow students, alumni, business contacts and the best teachers in the world will be an asset for life.

Your eyes will be wide open to all the possibilities before you and you will have all the skills you need to analyze, launch yourself and achieve all you want in life.

You will have discovered new talents and new possibilities, giving you a clear idea of your strengths and what you want to make your life.

WANT TO RECEIVE MORE INFORMATION ABOUT THIS PROGRAM?

International, Excellent and Balanced Faculty

Our facultys are CEOs, entrepreneurs and hold leadership positions in their professional fields as well as academics in areas including finance, marketing and economics, allowing our students to gain practical, real-world understanding of the world of business.

learn more about your future faculty

DISCOVER OUR EVENTS

Event

20 feb 2020

Virtual Session and Q&A with the Associate Director of IE Talent and Careers for the Master in Management

Virtual Session with Talent & Careers

Online17:00, Online, English

Event

21 feb 2020

IE Admission Consultations – Vancouver

Join us to learn more about IE

IQ Office Suites, Royal Centre Vancouver 12:00, Vancouver, Canada, English

Choose your next move

all
EUROPE
- London Business School
  
  England
  
  Sussex Pl 26, Marylebone, London NW1 4SA, UK
- Università Bocconi
  
  Italy
  
  Via Roberto Sarfatti, 25, 20100 Milano MI, Italy
- Graduate School of Management (GSOM SPbU)
  
  Russia
  
  Volkhovskiy Pereulok, 3, Sankt-Peterburg, Leningradskaya oblast', 199004, Russia
- Koç University
  
  Turkey
  
  Rumelifeneri Mahallesi, Sarıyer Rumeli Feneri Yolu, 34450 Sarıyer/İstanbul, Turkey
- University of Leeds
  
  England
  
  Leeds LS2 9JT, UK
- Manchester Business School
  
  England
  
  Booth St E, Manchester M13 9SS, UK
- UCD Michael Smurfit Graduate Business School
  
  Ireland
  
  Carysfort Ave, Carrysfort, Blackrock, Co. Dublin, Ireland
- University of St. Gallen (HSG)
  
  Switzerland
  
  Dufourstrasse 50, 9000 St. Gallen, Switzerland
- Reykjavik University
  
  Iceland
  
  Menntavegur 1, 101 Reykjavík, Iceland
- Aalto University School of Business
  
  Finland
  
  Runeberginkatu 14-16, 00100 Helsinki, Finland
- BI Norwegian Business School
  
  Norway
  
  Nydalsveien 37, 0484 Oslo, Norway
- RSM (Rotterdam School of Management, Erasmus University)
  
  Netherlands
  
  Burgemeester Oudlaan 50, 3062 PA Rotterdam, Netherlands
- Leipzig University
  
  Germany
  
  Augustusplatz 10, 04109 Leipzig, Germany
- WHU (Otto Beisheim School of Management)
  
  Germany
  
  Burgpl. 2, 56179 Vallendar, Germany
- Sciences Po (Paris Institute of Political Studies)
  
  France
  
  27 Rue Saint-Guillaume, 75007 Paris, France
- ESSEC Business School
  
  France
  
  Avenue Bernard Hirsch 3, 95000 Cergy, France
- EDHEC Business School
  
  France
  
  Prom. des Anglais 393, 06000 Nice, France
USA & CANADA
- Sauder School of Business (University of British Columbia)
  
  Canada
  
  2053 Main Mall, Vancouver, BC V6T 1Z2, Canada
- Schulich School of Business
  
  Canada
  
  111 Ian MacDonald Blvd, North York, ON M3J 1P3, Canada
- Queen's School of Business
  
  Canada
  
  Goodes Hall, 143 Union St W, Kingston, ON K7L 3N6, Canada
- SMU Cox
  
  USA
  
  6214 Bishop Blvd, Dallas, TX 75275, USA
- Babson College
  
  USA
  
  231 Forest St, Babson Park, MA 02457, USA
- Foster School of Business (University of Washington)
  
  USA
  
  PACCAR Hall, 4273 E Stevens Way NE, Seattle, WA 98195, USA
- University of Miami
  
  USA
  
  1320 S Dixie Hwy, Coral Gables, FL 33146, USA
- University of San Diego
  
  USA
  
  5998 Alcala Park, San Diego, CA 92110, USA
- Leeds School of Business (University of Colorado at Boulder)
  
  USA
  
  995 Regent Dr, Boulder, CO 80309, USA
- Graziadio School of Business and Management (Pepperdine University)
  
  USA
  
  24255 Pacific Coast Highway, Malibu, CA 90263, USA
- Hough Graduate School of Business (University of Florida)
  
  USA
  
  1404 Union Road Hough, Hall 101, Gainesville, FL 32611, USA
ASIA PACIFIC
- IIMA
  
  India
  
  Sargam Marg, Vastrapur, Ahmedabad, Gujarat 380015, India
- IIMC (Indian Institute of Management Calcutta)
  
  India
  
  Diamond Harbour Rd, Joka, Kolkata, West Bengal, India
- KBS (Keio Business School)
  
  Japan
  
  4 Chome-1-1 Hiyoshi, Kōhoku-ku, Yokohama-shi, Kanagawa-ken 223-0061, Japan
- National Chengchi University
  
  Taiwan
  
  No. 64, Section 2, Zhinan Road, Wenshan District, Taipei City, 116 Taiwán
- The Chinese University of Hong Kong
  
  China
  
  Pond Cres, Ma Liu Shui, Hong Kong
- KAIST Business School
  
  Korea
  
  85 Hoegi-ro, Cheongnyangri-dong, Dongdaemun-gu, Seoul, South Korea
- HKUST (Hong Kong University of Science and Technology)
  
  China
  
  Clear Water Bay, Hong Kong
- Jiao Tong University
  
  China
  
  1954 Huashan Rd, JiaoTong DaXue, Xuhui Qu, Shanghai Shi, 200000, China
- Tongji University
  
  China
  
  1239 Siping Road Shanghai, 200092, China
- Fudan University
  
  China
  
  220 Han Dan Lu, WuJiaoChang, Yangpu Qu, Shanghai Shi, 200433, China
LATIN AMERICA
- EGADE Business School
  
  Mexico
  
  Rufino Tamayo y Eugenio Garza Lagüera, Col. Valle Oriente, San Pedro Garza García, 66269 Nuevo León, N.L., México
- ITAM (Instituto Tecnológico Autónomo de México)
  
  Mexico
  
  Río Hondo 1, Altavista, 01080 Ciudad de México, CDMX, Mexico
- FGV EBAPE
  
  Brasil
  
  Rua Jornalista Orlando Dantas, 30 - Edifício Roberto Campos - Botafogo, Rio de Janeiro - RJ, 22231-010, Brazil
- COPPEAD
  
  Brasil
  
  Rua Pascoal Lemme, 355 - Cidade Universitária, Rio de Janeiro - RJ, 21941-616, Brazil
- Pontifical Catholic University of Chile
  
  Chile
  
  Av Libertador Bernardo O'Higgins 340, Santiago, Región Metropolitana, Chile
- INCAE Business School
  
  Costa Rica
  
  Campus Walter Kissling Gam,,n La Garita, Alajuela. Costa Rica, Alajuela Province, Alajuela, Costa Rica
- Universidad del Pacífico
  
  Perú
  
  Av. Gral. Salaverry 2020, Jesús María 15072, Perú
MIDDLE EAST & AFRICA
- University of Melbourne
  
  Australia
  
  Parkville Victoria 3010, Australia
- Coller School of Management (Tel Aviv University)
  
  Israel
  
  Sderot Henry Gildred, Tel Aviv-Yafo, Israel
- CBA Kuwait University
  
  Kuwait
  
  PO Box 5486 Safat 13055, Kuwait
- Universidad de San Andres
  
  Argentina
  
  Vito Dumas 284, B1644BID Victoria, Buenos Aires, Argentina