Executive Master in Strategic Marketing and Communication

At IE Business School, we believe better business practices can improve lives and protect the environment. We call this Sustainable Business.​ ​Sustainability sits at the heart of our mission to drive change for a better world. We’ll teach you the key concepts that will empower you to lead that change in your own organization and beyond, with program content including Sustainability for Marketers and Communicators, increasing your awareness of CSR and ethics issues and providing actionable strategies to make them core strategic imperatives.

The skill set that serves you in your business career can be brought to bear on social problems. We call this Social Entrepreneurship—harnessing an entrepreneurial mindset to devise new approaches to tackling issues that affect wider society.​ As a high-performing professional, you’re accustomed to solving problems under the most demanding conditions—meeting tight deadlines, hitting stretch targets, and more. We’ll show you how to apply your communicative skills to improve lives outside the workplace and benefit the communities in which you live and work.

Our graduates understand that leading positive change starts with how you treat others, and we believe that the people you work with are as important as the results you deliver. We call this Working Well. ​​A work environment built on the principles of positivity, inclusion and well-being is one where every member of an organization can thrive—making the whole greater than the sum of the parts. In the Executive Master in Strategic Marketing & Communication, we’ll show you how to bring those values to your own work and your organization.