Master in Digital Business & Innovation

Tech is everywhere, in every industry, in small, mid and large organizations in every function... We must adapt to a digital world and thrive, or fade out. “Legacy” businesses that rely on history and a big name are facing a big threat: nimble, tech-savvy businesses led by innovative minds. Tech is now an integral part of business, no matter the sector, and the Master in Digital Business & Innovation will prepare you to drive the much-needed change to evolve and adapt to the new digital economy.

11 Months











*The 2022-2023 intake starts on September 19th.



This is a University Private Degree from IE Universidad*, and taught in IE Business School. More information on what earning a University Private Degree from IE Universidad entails.

*IE Universidad is a University officially recognized by the Spanish education authorities, allowed to grant both University Official Degrees (Bachelor’s, Master’s and PhD degrees), which are specifically regulated and accredited by Spanish Ministry of Education and University Private Degrees (Master), that are specifically designed by the University towards the professional application of their studies and the constant update of higher education, preserving the educational standards of excellence of IE. Both types of degrees are equally backed by the rigor and prestige of IE University.

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Christine Antoine

Manager - Global Recruitment

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Schedule a personal consultation call with our Global Recruitment team and solve all your questions!

Career-focused Digital Business & Innovation Master Program

IE University molds students into future-forward and versatile professionals, using methodologies that put innovation and employability at the forefront.

Transformative knowledge

You’ll gain expertise in digital technologies, business models and how to use tech to innovate. You’ll become a leader in tech strategy and digital transformation.

Learn from the real pioneers of the new digital economy

Our faculty is made up of a diverse group of academics and professionals who bring real-world expertise to the classroom.

Real world approach means real world foundations

Put theory to practice in the program’s hands-on and practical projects with corporate partners, which will bring the real world of work into the classroom.


Staying one step ahead

Biz-tech transformers are a rare breed. Businesses will be looking for business-savvy tech experts AND tech-savvy business innovators to bring them into the future.



Professor, Master in Digital Business & Innovation

Academic director, Master in Digital Business & Innovation
Group Digital Director, L’Oréal

Meeting with the Academic Director
Term Integration Project

Master of Engineering (M.Eng.) & Bachelor’s degree in Telecommunications by UPM (Universidad Politécnica de Madrid).
Advanced Marketing Strategy Executive Program in ESADE, and Executive International Digital Business Seminar in Harvard.


Liquid Learning in the Classroom

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Please contact the Global Recruitment Team for personalized advice on your specific case.


Agility, flexibility and fluidity are key to navigating today’s increasingly digital, constantly changing world.

At IE University we have developed Liquid Learning, a unique and evidence-based educational model that transcends conventional learning methodologies and platforms by fusing physical and digital learning spaces so that you can access first-rate education, no matter where you are.

In the particular case of the Master in Digital Business & Innovation, you are expected to attend your classes in person. However, if you are unable to attend for justifiable reasons, you have the possibility to participate remotely as a temporary solution.

Find out more about Liquid Learning at IE University

Why study a Master in Digital Business & Innovation?

Digital is here, it’s just a matter of keeping up

An estimated 78% of companies’ business processes will be affected by digital business opportunities and threats by 2020. (Cisco)

Companies are investing in digital transformers

The economy is going digital

The digital economy represented 22.5% of global GDP in 2015. It is expected to reach 25% by 2020. (Accenture)

But success in digital is about talent

There is a growing demand for new-economy professionals who can bridge the gap between technology and business. Unfortunately, this talent is in short supply...

Dual Degrees

Customize your education based on your specific interests and passions through a Dual Degree to give your career a multidisciplinary boost to spearhead change in the new world of work. The combination of this program with a Master’s in Management (if you have 0-2 years of experience) or an International MBA (if you have 3 or more years of experience) will position you on the threshold of two exciting worlds; acquiring a broader skillset and a competitive differentiation with a sharp focus. Select your dual degree based on your years of experience:

Financial aid

We offer customized, merit-based aid and loan programs to financially support our students' education and professional success.

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Thousands of students come to Financial Aid each year to create a tailor-made financial plan.

Unsure if this is the right program to help you on your professional journey?

At IE University, we have carefully streamlined related subject areas to create unique paths featuring similar programs. Guided by these paths, you can take control and discover the right program for you.

Explore these 2 areas to find the specific program that fits with your career goals.