Pablo Vidal Arean

Professor of Brand, Vision and Growth at School of Human Sciences and Technology, IE University.

Executive Program, Stanford University 2015. MBA with Honors, IE 1997. BA in Economics, Universidad Complutense Madrid 1994.

Pablo Vidal Arean is an accomplished Senior Executive, Entrepreneur, Advisor, and Board Member with more than 25years of success across the information services and technology, marketing, and advertising, telecommunications, and leisure, travel, and tourism industries. His broad areas of expertise include startups, brand development, digital strategy, and marketing management.

Pablo holds a leadership position as the Head of Firm Success at a Silicon Valley Venture Capital accelerator. He has also served as CMO and GM in Fortune 100 companies as well as in tech startups as founding partner.

For his exceptional leadership, he has been recognized with multiple awards:  several Cannes Lions advertising awards; the No. 1 Social Engagement in Brazil by Social Bakers; Top of Mind TV Award; the Best Entrepreneur Award; and several Brand Building recognitions including a case study used in several business schools.

CORPORATE EXPERIENCE

• Head of Firm Success, Venture Capital, VC Lab/Decile Group, Palo Alto/California, USA, 2022 – Present

• Founder & CEO, January, Clínicas Dorsia, Spain, 2019 – Present

• General Manager, Dentsu/YMEDIA, Madrid, Spain, 2018 – 2019

• Chief Marketing Officer & Partner / Board & CEO Advisor, BOATSETTER, San Francisco, CA / Miami, FL., 2015 – 2018

• Global Brand & Advertising Director, TELEFONICA, Madrid, Spain, 2014 – 2015

• Chief Marketing Officer, Brazil/LatAm, Europe & Iberia, 2009 – 2014

• Founder & CEO, Marketing & Brand consultancy, HAVANA, Madrid and Barcelona, Spain, 2006 – 2009

• Global Marketing Director, Agbar Group / Applus+, GRUPO AGBAR, Barcelona, Spain, 2002 – 2006

• BM Laundry & Bleach – WE Delivery and Global Design, PROCTER & GAMBLE, Geneva, Switzerland, 1998 – 2002

• Head of Volunteers, Education for Development, SETEM NGO, Benin, Cameroun, 1993 – 1997

ACADEMIC EXPERIENCE

• Adjunct Professor Brand, Vision, and Growth, MCXI IE School of Human Sciences and Technology, Spain, 2018 – Present

• Professor in Strategic Marketing, INSPER (Sao Paulo), 2012

• Adjunct Professor, Marketing and Advertising, MDCM IE Business School, 1998 – 2000

ACADEMIC BACKGROUND

• Stanford Executive Program (SEP), Stanford University, Stanford, California, USA, 2015

• Master of Business Administration, IE, Madrid, Spain. MBA Cum Laude

• Corporate Finance Diploma, London School of Economics, International Summer School in Economics, London, UK

• Bachelor of Arts in Economics, Universidad Complutense de Madrid, Madrid Spain