go back

Paloma Martínez de Velasco Helain


Paloma Martínez de Velasco Helain


Human Resources and Organisational Behaviour

Paloma Martínez de Velasco is an adjunct professor at IE University & IE Business School in the area of Organizational Behavior & Human Resources where she teaches leadership & communication skills as well as professional skills.  She combines her work in academia with a corporate professional activity. She started her career as a legal counsel in L’Oréal and Grupo Santillana de Ediciones. In 2007, she made a radical career change creating Al cuadrado Desarrollo Personal where she assesses and accompanies professionals in their personal development, designing and facilitating interpersonal skills training programs. Passionate about theater she started applying theater techniques to develop’ people’s communication skills. Devoted to people and organizations’ development within complex and multicultural environments, she seeks to help people improve their performance and become a better self always starting from encouraging the individual in their own evolution. In her free time Paloma likes to read, going to the movies and is passionate about chocolate.

Subjects: Public Speaking & Presentations, Intra and interpersonal communication, Effective Management of Interpersonal Relationships, Generational Diversity, Mental models and Perception…

Corporate Experience

• Founder, Designer & Corporate Trainer, Alcuadrado Desarrollo Personal, Spain, 2007-present

• Training Facilitator, Deloitte, Spain, 2015

• Training Facilitator, Accenture, Spain, 2007-2012

• Commercial & Corporate Trainer Public Speaking Skills with theatre techniques, Expresarte, Spain, 2004-2007

• Voice Recording, Spain, 2002-2004

• Lawyer, Grupo Santillana de Ediciones, Spain, 2001-2002

• Lawyer, L’Oréal, France, 1997-2000

Academic Experience

• Adjunct Professor, IE University & IE Business School, Spain, 2012-present

• Professor MrMarcel School, Spain, 2018-present

• Professor, Instituto Europeo di Design (IED Madrid), Spain, 2018-2019

• Professor, Master in Global TV Management, Universidad Juan Carlos I, Spain, 2016-2017

• Professor Universidad Antonio de Nebrija, 2015-2016.

Academic Background

• Legal Law Master (LLM) in Comparative Law, University of Miami School of Law, United States, 1996

• Institut des Hautes Etudes Internationales, Université Panthéon-Assas (Paris II), France, 1996

• Attend DEA in International Public Law, Université Panthéon-Assas (Paris II), Francia, 1995

• Harvard Summer Course, Cambridge, United States, 1990

• Law Degree, Universidad Complutense, Spain, 1994

• School of theatre Ángel Gutiérrez, Spain, 1990