HRH Princess Noor bint Asem

Chairwoman and Founder of Kyan Foundation.

HRH Princess Noor bint Asem is a member of the Jordanian Royal Family and Chairwoman and Founder of Kyan Foundation, an organization dedicated to implementing a more humanistic and holistic approach to education and child development through a transformative curriculum that introduces innovative ways of teaching and parenting.

With extensive experience rooted in positive psychology, mindfulness, neuro-education and emotional intelligence, she is a pioneering voice and advocate for raising awareness of the profound importance of  mental health and social and emotional learning (SEL) across the Middle East.

Princess Noor is a highly sought-after keynote speaker and routinely speaks at international conferences on such topics as empowering women, self-mastery and mindfulness in the workplace, and fostering healthier relationships with technology and the digital world.

She has been recognized as an Honorary Ambassador of the Global Coalition of Green Schools, served as Chapter President of the Middle East Leadership Academy and is a member of the Association of Transformational Leaders.

She also serves as a Board Member and Conference Chair of the annual International Women’s Entrepreneurial Challenge Foundation.