Rafael Herrera Fernández

Adjunct professor of “Audience and consumer Insight” at IE University and TV Channels Director for several DTT (Digital Terrestrial Television) Channels in Spain.

Over 16 years of experience in television including content, programming, scheduling, acquisitions, research, innovation and development of new audiovisual strategies. Deep knowledge of Tv content and Tv Industry.  Tv lover and runner.

CORPORATE EXPERIENCE

• TV Channel Director of Ten TV and Gol Play, Mediaproducción S.L.U., Spain, 2017 – Present

• Channels Manager of Fox, Fox Movies, Fox Action Movies, Fox Family Movies, FX, Star Movies and Star World. Fox International Channels, United Arab Emirates, 2014 – 2017

• Programming manager of FX. Fox International Channels, United Arab Emirates, 2013 – 2014

• TV Programming Manager and Research Executive of laSexta, laSexta 2, laSexta3 Todo Cine, Xplora and Hogar10. Gestora de Inversiones Audiovisuales laSexta, Spain, 2006 – 2012

• Research Analyst Consultant, Geca (Audiovisual Communications Studies Office), Spain, 2006

ACADEMIC EXPERIENCE

• Adjunct Professor for Audience and consumer insights, IE University, Spain, 2020 – Present

ACADEMIC BACKGROUND

• Bachelor in Audiovisual Communications, University of Seville, Spain, 2007