IE University lights up with a series of TBA21–Academy videos on the challenges of climate change
The artwork by artist Will Benedict have been projected onto the façade of an IE University building.
One of the buildings of IE University in Madrid has been used as a giant outdoor film screen this week for a series of videos entitled “All Bleeding Stops Eventually”, created by artist Will Benedict and digital edutainment platform DIS in collaboration with Chus Martínez, commissioned by TBA21–Academy for its initiative Ocean Archive.
The videos were specially created to focus attention on a report by the United Nations Intergovernmental Panel on Climate Change which revealed that since 1970, the world’s oceans have warmed steadily as they have absorbed more than 90% of excess heat in the climate.
The videos have been projected onto the façade of an IE University building at the Maria de Molina campus in Madrid. The initiative is part of ‘Education for Sustainability’, a project that reflects the academic institution’s commitment to education as the driving force for change in the economy, society and the biosphere, within the framework of the United Nations’ Sustainable Development Goals. IE University has organized the series of conferences and round tables to coincide with COP25, the United Nations World Climate Summit, in Madrid.
Among other events organized by IE University over the course of the summit, Francesca Thyssen-Bornemisza, the internationally renowned art collector, curator and film producer, participated last week in a campus debate entitled ‘Art as Agent of Change in Sustainability’, along with Diego del Alcázar Silvela, President of IE University, artist John Gerrard and Markus Reymann, director of TBA21–Academy and The Ocean Project. In addition, Catalina Tejero, Associate Head of IE University’s Arts & Humanities Division, participated in another panel on ‘Art & Sustainability’ with Francesca Thyssen-Bornemisza and Markus Reymann, as part of the official COP25 program.
“Sustainable Mindset is an initiative created by IE University as a supporting partner of COP25.”
“Sustainable Mindset is an initiative created by IE University as a supporting partner of COP25. In this context, the IE Arts & Humanities Division, in collaboration with Thyssen-Bornemisza Art Contemporary, has organized a panel at IE University campus and another in the blue area of COP25, to debate on the relationship between art and sustainability, and the role of art as an agent of change. The screening of this video on the walls of our campus, developed by Will Benedict and produced by DIS.ART for TBA21-Academy for its initiative Ocean Archive, puts the finishing touch on this initiative and creates an outstanding image in our memory,” said Catalina Tejero.
“We believe in the power of exchange between disciplines and in the ability of the arts to serve as a vessel for communication, change, and action. TBA21–Academy has commissioned this series for the Ocean Archive to reflect on the transformations of the planet and to engage in a different way of expressing them beyond science and policy as conveyed in the IPCC report. We are thankful to be able to present it in Madrid at such a crucial time,” said Markus Reymann, Director of TBA21-Academy.