The International Graduate Conference on Media and Communication 2011 (ICMC) will be held in Madrid, at the School of Communication Studies at San Pablo CEU University (Spain) in collaboration with ECREA and the University of Porto.

The conference will focus on global risks, paying special attention to humanitarian crises, catastrophes, disasters, situations of violence, uprising, or student riots. Professor Piers Robinson (University of Manchester) will open the conference with the lecture “Global challenges and risks in Communication and the CNN Effect.”

Juan Luis Manfredi, journalist and Communication professor at IE University, will participate on Friday 17th exposing the challenges of the public diplomacy in the digital age. He will explain that “during 50 years, audiovisual communication and educational programs led public diplomacy. However, technological development, the popularization of personal devices and cheaper production costs created new challenges, opportunities and risks. It is time to reconsider public diplomacy and to foster the freedom to connect, as Hillary Clinton explained in her speech “Internet Rights and Wrongs: Choices & Challenges in a Networked World.” The lecture is related to the research project “Foreing Policy and Non-State Actors” (Proyecto SEK01B09).

You can follow Juan Luis Manfredi on Twitter @juanmanfredi